SOURCE: Illume Software

Illume Software

September 28, 2011 09:00 ET

Fortune 500 Food Manufacturer Teams With Sprint and Illume Software to Enhance Driver Safety

NEEDHAM, MA--(Marketwire - Sep 28, 2011) - Recognizing the need to enhance the safety of its employees, a Fortune 500 food manufacturer has deployed Illume Software's iZup, industry-leading mobile safety software that holds incoming and outgoing communications while driving on their Sprint-powered Motorola Android-based handsets. The initial deployment includes approximately 1,000 distribution center drivers. The company has configured iZup to block all mobile phone communications while vehicles are in motion with the exception of 911 emergency services.

"We are delighted that an innovative, industry-leader has chosen to take a leadership position in preventing distracted driving," says Dan Ross, CEO, Illume Software. "This is a critical step forward in enhancing employee productivity and safety. We are pleased to provide a technology solution for companies to both implement and enforce their distracted driving policies."

The National Highway Transportation Safety Administration (NHTSA) reports that in 2009 5,474 people were killed on US roadways in motor vehicle crashes that involved distracted driving. In addition, the office of Occupational Safety and Health (OSHA) puts responsibility for safeguarding drivers in the hands of the business owner. A recent OSHA publication stated, "Texting while driving puts millions of Americans who drive on the job at risk every day. As a business owner or manager, it's your legal responsibility under the Occupational Safety and Health Act to safeguard drivers at work."

Since 2005 Sprint has worked on behalf of its customers and employees on the issue of distracted driving -- including supporting state legislation banning texting while driving; sponsoring national and local driver safety programs for teenagers and adults; releasing a distracted driving pledge for Sprint customers and employees; and developing a robust portfolio of distracted driving mobile applications and resources for general and business consumers.

"We strongly believe that a driver's first and only priority should be getting to their destination safely," says Paget Alves, president, Sprint Business. "We are pleased to partner with Illume to offer their technology solution and make it available to all our enterprise accounts through our Enterprise Market and our direct sales force."

About Illume Software
Illume Software is a Boston-based mobile software company backed by a combination of venture and independent investor capital. Our first product, iZup, is a responsible solution to cell phone-related distracted driving by harnessing the power of GPS, the pervasiveness of mobile networks, and by placing an emphasis on intelligent solutions to real-world problems. iZup is available through the Sprint Business Apps Marketplace (http://marketplace.sprint.com/) among other application store partners including RIM BlackBerry AppWorld, and Google's Android marketplace. Visit www.getizup.com for more information.

About Sprint Nextel
Sprint Nextel offers a comprehensive range of wireless and wireline communications services bringing the freedom of mobility to consumers, businesses and government users. Sprint Nextel served more than 51 million customers at the end of 1Q 2011 and is widely recognized for developing, engineering and deploying innovative technologies, including the first wireless 4G service from a national carrier in the United States; offering industry-leading mobile data services, leading prepaid brands including Virgin Mobile USA, Boost Mobile, and Assurance Wireless; instant national and international push-to-talk capabilities; and a global Tier 1 Internet backbone. Newsweek ranked Sprint No. 6 in its 2010 Green Rankings, listing it as one of the nation's greenest companies, the highest of any telecommunications company.

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