SOURCE: Fortune Market Media, Inc.

April 21, 2008 09:15 ET

Fortune Market Media to Acquire Skee.TV

A First of Its Kind Urban Internet Lifestyle Show

LOS ANGELES, CA--(Marketwire - April 21, 2008) - Fortune Market Media, Inc. (PINKSHEETS: FTMM), a diversified media company, has begun the acquisition of Skee.TV, the first ever daily urban lifestyle show available via most mobile phone providers and free to anyone online.

Established February 2007 and centered around world famous DJ Skee, Skee.TV has garnered over 10 million views in its beta. Skee.TV takes viewers to the hottest events, behind the scenes at exclusive locations, inside the studio, on set, and everywhere anything exciting happens. Skee.TV features celebrity interviews and features, new product showcases, world premier music videos, and much more from across the world. Since its launch, Skee.TV has created a daily web-isode and worked with top names from Snoop Dogg to Rick Thorne, launching exclusive music video premiers to Rock'n the Vote.

DJ Skee, also known as Scott Keeney, joined Fortune Market earlier this month as Sr. Executive of New Media and in charge of heading up Fortune's newest internet media project that will launch quarter two of 08. Skee.TV is pegged to be the flagship show of the new internet platform.

"We are very excited to have Skee.TV in our media arsenal and I plan on giving a lot of energy and effort in putting Skee.TV at the forefront of our properties. This addition gives us access to today's most exciting demographic (18-25). This group stays current on new content and new ways of receiving that content. They are the future and we will be catering to them," says Ryan Tomlinson Fortune's EVP.

The acquisition will be 100% and the final terms have been negotiated and agreed upon. Fortune Market's team will execute and provide Skee.TV with funding and structure to continue to build and develop the brand and its reach.

About Fortune Market Media, Inc.

Fortune Market Media, Inc. (PINKSHEETS: FTMM) is a diversified media and communications company providing businesses with a variety of financial-, consumer- and investor-related communications services. Fortune Market creates awareness among investors, consumers and potential partners through its multi-channel streams of media. More information is available at

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