Doro AB

June 20, 2013 10:00 ET

Four Is The Magic Number

Swedish Doro Tops Four Million Global Handset Sales

TORONTO, ONTARIO--(Marketwired - June 20, 2013) - The worldwide leader in easy to use mobile phones is pleased to announce that its global handset sales have now passed the four million mark.

The company launched its first mobile phone in 2007 - the Doro HandlePlus 326gsm, which was fundamental in opening the market for simplified and assistive mobile communication. Since then, Doro has been awarded numerous international awards including the iF design award, CTIA Emerging Technology Award and red dot design award.

Jerome Arnaud, President and Group CEO commented on the announcement: "We created the easy mobile proposition six years ago and have worked hard to ensure our products continue to push boundaries, adding measurable value to the end user. Doro is pleased to have established a global brand footprint and to partner with many exciting organizations - together we have helped make Doro the best."

In Canada, Doro mobiles are available from Rogers Communications Inc, Cityfone and Zoomer Wireless.

Christopher Lundström, General Manager of North America added: "Everyday we hear of end users whose lives have been changed by our products. One success story may seem insignificant to many - but when you have four million of them, it puts our work into perspective. I would like to thank all of our Canadian partners for their ongoing support & input."

Doro has worked closely with its third party partners and listened to customer feedback in order to develop the highest quality product offering. Its portfolio has evolved over the years and Doro's products have helped its customer embark on a journey with technology. It is this journey that was previously not thought possible which is testament to Doro's hard work and commitment to this segment.

Other Four Million Facts:

The Arctic region is home to almost four million people1

The Colosseum in Rome receives over four million visitors each year2

Scottish singer Susan Boyle had the fastest selling debut album of all time - I Dreamed A Dream - with four million sales in the US in 20093

Yosemite National Park in California received four million visitors in 2012.4

1 European Environment Agency

2 Euromonitor

3 ITV broadcasting

4 National Park Service

About Doro

Doro AB is a Swedish public company formed in 1974. It released its pioneering 'easy-to-use' mobile phone in 2007 & today is the global market-leader within the category. Doro products & solutions are available in thirty countries spanning five continents. These include; mobile phones & smart devices, applications & software, fixed line telephony, telecare & mobile health solutions. Doro removes barriers to adoption of new technologies & holds numerous international awards in recognition of its product designs & innovations. Doro shares are quoted on the Nasdaq OMX Stockholm exchange, Nordic List, Small Companies. Revenues of SEK 837.5 million were reported for 2012.

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