SOURCE: Fred Water

Fred Water

May 30, 2013 11:12 ET

Fred Water Joins ORACLE TEAM USA, Defender of the 34th America's Cup

SAUSALITO, CA--(Marketwired - May 30, 2013) - Fred Water announced today it has been named the Preferred Water Supplier of ORACLE TEAM USA, Defender of the 34th America's Cup, making Fred the preferred water for the crew during training through the Final in September. ORACLE TEAM USA selected Fred Water because it is a local company, based in Sausalito, serving water from right here in the United States. Fred Water is unlike any other bottled water brand on the market. Its flask-shaped ergonomic bottles fit perfectly in pockets and its eco motto "Refill and Respect," which promotes reusing Fred bottles again and again is a cornerstone of this exciting partnership with ORACLE TEAM USA.

"As the Fred brand grows, we are always looking for ways to promote drinking water. Single-serve bottled water is wasteful and so is importing premium water from other countries," said Adam Gayner, co-founder and CEO of Fred. "The concept of refilling Fred Water bottles was an obvious answer for us. Fred bottles are durable, ergonomic and totally safe. This is a huge moment for us to support ORACLE TEAM USA in their defense of the America's Cup."

"As a team, most of our time is spent on the water, preparing to defend one of the most difficult trophies in the modern sports, defending the America's Cup," said Russell Coutts, CEO of ORACLE TEAM USA. "Not only is Fred Water keeping us hydrated, but the concept of refillable bottles makes the relationship even more meaningful. We love that Fred Water has its eye on the environment and is putting its efforts where the passion is."

To watch the ORACLE TEAM USA prepare for the 2013 America's Cup, please visit oracleteamusa.com

Fred Water bottles are available at Fredwater.com. Connect with Fred Water on Facebook, Twitter and Instagram:
Facebook: Facebook.com/FredWater
Twitter @fredwater
Instagram: @fredwater

About Fred Water:
Two guys in Brooklyn created a brand that advocates the indisputable greatness of water, and they offered it in a bottle that makes staying hydrated easy. Today Fred's pocket-friendly, refillable bottles are BPA-free and Phthalate-free, and come carrying velvety smooth, exceptionally pure natural spring water from the USA. Since Fred Water believes in reincarnation, the bottles can be upcycled into super soft t-shirts when they are end-of-life. Refill and respect: Learn more at FredWater.com.

About ORACLE TEAM USA:
When ORACLE TEAM USA won the 33rd America's Cup in February 2010, not only did team owner Larry Ellison succeed in his goal of bringing the America's Cup "home" to the United States, but also his team became the Defender of the 34th America's Cup. Led by CEO Russell Coutts and skipper Jimmy Spithill, ORACLE TEAM USA is comprised of the best international sailing, design, build and support talent to defend the trophy on San Francisco Bay in September 2013.

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