November 17, 2011 08:00 ET Launches, Offering Holiday Shoppers Free Extended Purchase Protection on Millions of Products

The Web's Only Free Warranty Site Lets Online Shoppers Compare Prices and Receive Free Extended Warranties on All Purchases Made at Partner Sites

WEST PALM BEACH, FL--(Marketwire - Nov 17, 2011) -, the world's first website to offer consumers free extended warranties on more than a million products, launched today to help shoppers get the most for their money this holiday season and year round. helps consumers select the right products, at the right price, from the right retailer -- then freely doubles the manufacturer's warranty for up to 1 year to protect the items purchased.

With online shoppers this holiday season can bypass the sales pressure to pay10 to20 percent of the purchase price for an extended warranty. Holiday shoppers on a budget hesitate at the added cost -- and run the risk of paying full price again to replace the new phone, camera, television, refrigerator or other items they bought. For the first time, people can shop online for gifts and receive extra product protection for free -- all while comparing prices and retailers. Partner retailers on include,, and many others.

"Paying for an extended warranty makes sense -- but if you can get a free extended warranty for the same item, why not do it? helps shoppers to experience the benefit of extra protection without spending extra money," said Tom Forrest, CEO and Founder of "We're the only site that helps shoppers make smart purchases and get smart about protecting them with a free extended warranty -- it's a no brainer and could save people a lot of time, trouble and money down the road."'s shopping process is simple, intuitive and reliable:

  • Shoppers who visit can search for specific items or browse product categories of interest. They can compare prices from the participating retailers -- listed from lowest to highest -- along with product and retailer reviews.
  • Shoppers then click through from to the selected retailer to buy the item.
  • Once the order is completed with the retailer, sends the shopper an email to register for the free warranty within 30 days.

After registration, the warranty remains on the shopper's account for easy tracking and one-click access to redeem. There's no need to hunt for receipts, UPC codes or warranty paperwork.

For more information, visit

About, the world's first website to offer consumers free extended warranties on hundreds of products launched today, giving shoppers access to online comparison shopping and includes the corresponding extended warranties for the million+ featured products, ranging from MP3 players to refrigerators. Shoppers can take advantage of the million+ products offered by partners, including:,,,, Bargain Station, and more. For more information, visit

Contact Information

  • For media inquiries, contact:
    Elliotte Bowerman
    Atomic PR
    (415) 593-1400
    Email Contact