SOURCE: Serefex Corporation

March 17, 2006 09:30 ET

Fridge Tape™ to Be Featured on QVC

NAPLES, FL -- (MARKET WIRE) -- March 17, 2006 -- Serefex Corporation (OTC BB: SFXC) is pleased to announce that its flagship product, Fridge Tape™ has been purchased by QVC, Inc. for an on-air product demonstration for its audience to purchase. QVC, Inc., is a multi-media retail service, which broadcasts live, 24 hours a day, 364 days a year, to over 89 million U.S. cable and satellite TV viewing homes, and introduces hot new products every week to its viewers.

"We are extremely pleased to have this incredible opportunity to market Fridge Tape™. QVC is well known as being guided by three customer-focused principles: Quality, Value and Convenience," stated Brian S. Dunn, President of Serefex Corporation. "Serefex shares this philosophy and is a perfect fit for this type of retailing opportunity."

"We are scheduled to be on air in mid 2006, and because QVC provides an honest, relaxed, information-rich presentation of features and benefits, we anticipate the sales of Fridge Tape™ to be exponential. The exposure on QVC will not only generate on air sales, but also continue our aggressive branding campaign to make Fridge Tape™ a household name," furthered Mr. Dunn.

Additionally, all interested readers who wish to be placed on our mailing list should visit our website at and enter their e-mail address under the investor relations link and Serefex is also pleased to announce that it has extended its scholarship contest for another year allowing for additional entries to be submitted. The new application deadline is March 17, 2007.

This press release contains forward-looking statements that are based upon current expectations and involve a number of risks and uncertainties. In order for the Company to utilize the "safe harbor" provisions of the Private Securities Litigation Reform act of 1995, you are hereby cautioned, and the Company hereby notes, that such statements may be affected by risk factors affecting the Company generally, as well as those identified in the Company's filings with the Securities and Exchange Commission, and actual results could differ materially from the forward-looking statements. The Company undertakes no obligations to update or revise any such forward-looking statements.

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