SOURCE: Friendable, Inc.

Friendable, Inc.

August 08, 2016 05:00 ET

Friendable Releases App Download Numbers for July

Company Poised for New Outreach and Marketing Initiatives in August

CAMPBELL, CA--(Marketwired - Aug 8, 2016) - Friendable, Inc. (OTC PINK: FDBL), today released the July 2016 download numbers for its Friendable app. For the month of July, the Company posted total downloads of 31,520, with 15,035 originating from Apple's iOS devices or the App Store, and 16,485 originating from Android or the Google Play Store.

"As we continue down our path and focus on user acquisition along with cementing engagement among our Friendable users, the company has made several key investments in our infrastructure and technology in the month of July. Friendable's future growth opportunities are reliant on our ability to identify these needs through our analytics as well as our user feedback. We will continue to improve all aspects of our business while offering continued upgrades that enhance the end user experience. We are very pleased with our latest monthly download numbers," stated Friendable CEO Robert Rositano Jr. "We acquired over 31,000 new users in the month of July by continuing our social media exposure and measuring organic growth with no new celebrity relationships or media attention.

"Due to the success of our previous month's marketing efforts where the Friendable Brand was featured in various celebrity music video releases, the company was able to better map our future growth opportunities to that of app upgrades, infrastructure and technology needs. Our various marketing efforts resulted in month over month user growth, as well as increased time spent in the app, and the analyzation of many internal data metrics resulted in management's decision to shift time and capital resources from customer acquisition in July to address these areas of the business. These included bug fixes, Android updates, and feature additions, as well as technology upgrades that include optimizing server architecture, application and server security, app release automation and process optimization," continued Rositano. "With many of these upgrades in place, Friendable is poised to build upon our prior month's successes as we prepare for our next phase of marketing initiatives."

About Friendable:

Friendable, Inc. is the mobile-social network focused on the future, rather than sharing the past. It is all about having location specific and nearby opportunities to connect with others. The Friendable brand represents a "friends first" approach and takes all the pressure off its users, making it simple to create new connections, create meet up style events, or simply tell others what you are "Friendable" for. Based upon shared interests and locations, users can engage with what makes sense for them. Increased user interactions will allow Friendable to offer advertising and sponsorship opportunities to local venues/businesses and begin to generate revenue by providing these venues with location specific opportunities to reach potential customers when it matters most. As of April 2016, Friendable has exceeded one million total downloads since the company's inception and launch of the app.

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Cautionary Language Concerning Forward-Looking Statements

This press release contains forward-looking statements. The words or phrases "would be," "will allow," "intends to," "will likely result," "are expected to," "will continue," "is anticipated," "estimate," "project," or similar expressions are intended to identify "forward-looking statements." Actual results could differ materially from those projected by Friendable, Inc. The iTunes rankings should not be construed as an indication in any way whatsoever of the future value of the Friendable's common stock or its present or future financial condition. The public filings of Friendable, Inc. made with the Securities and Exchange Commission may be accessed at the SEC's Edgar system at Statements made herein are as of the date of this press release and should not be relied upon as of any subsequent date. Friendable, Inc. cautions readers not to place reliance on such statements. Unless otherwise required by applicable law, Friendable, Inc. does not undertake, and Friendable, Inc. specifically disclaims any obligation, to update any forward-looking statements to reflect occurrences, developments, unanticipated events or circumstances after the date of such statement.

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