Indigo Books & Music Inc.
TSX : IDG

Indigo Books & Music Inc.

August 14, 2008 07:00 ET

Friends Connecting With Friends Can Win Back-To-School Essentials From Indigo Books & Music

TORONTO, ONTARIO--(Marketwire - Aug. 14, 2008) - Indigo Books & Music Inc. (TSX:IDG) -

Attention: Technology, Online, Retail, Lifestyle Editors

As the summer draws to a close, Indigo's Online Community is a dynamic place for booklovers and their friends to connect and reconnect. Until August 27, 2008 at noon, Indigo Online Community members who invite a friend to join The Community will be automatically entered to win a MacBook Air. In addition to this ultimate back-to-school essential that keeps them connected with friends, booklovers can also win the chance to stock up with weekly $500 gift card giveaways too. Membership in Indigo's Online Community is restricted to booklovers 17 years of age and older, while full contest details are available online at www.chapters.indigo.ca/community.

Since last October when Indigo's Community launched, more than 140,000 booklovers have joined to converge around their interest and passion for books, authors and reading. Clocking more than one million minutes monthly, Community members have quickly embraced the best-in-class social networking and user-generated content tools that Indigo's Online Community delivers to collectively add more than 500,000 unique titles to their member shelves. From summer reading sensations like Stephenie Meyer's Twilight Saga to reference materials printed on recycled papers, along with litterless lunch options from Kleen Kanteen and Laptop Lunches, Indigo Online Community members are posting comments, reviews, recommendations and top 10 lists around common back-to-school interests.

Booklovers get together and get smarter with the best back-to-school essentials in-store and online with Indigo Books & Music.

About Indigo Books & Music Inc.

Indigo Books & Music Inc. (TSX:IDG) is a publicly traded Canadian company and the largest book retailer in Canada, operating bookstores in all provinces under the names Indigo Books Music & More, Chapters, The World's Biggest Bookstore and Coles. Indigo operates www.chapters.indigo.ca, an online retailer of books, music, DVDs and toys.

In 2004, Indigo founded the Indigo Love of Reading Foundation, a registered charity that provides new books and educational materials to high-needs Canadian elementary schools, to address the literacy crisis in Canada. Visit loveofreading.org for more information.

Contact Information

  • Indigo Books & Music Inc.
    Janet Eger
    Director, Public Relations
    (416) 342-8561
    or
    Indigo Books & Music Inc.
    Lisa Huie
    Manager, Public Relations
    (416) 646-8926
    Website: www.chapters.indigo.ca