SOURCE: TeleNav Inc.

March 05, 2008 08:00 ET

Frost & Sullivan Bestows TeleNav With 2008 North American Mobility Award

TeleNav Track™ Recognized as the Best Mobile Resource Management Solution on a Handheld Device

SUNNYVALE, CA--(Marketwire - March 5, 2008) - TeleNav Inc., the first company to launch a GPS navigation system on cell phones in the U.S., today announced global growth consulting company Frost & Sullivan honored its mobile resource management (MRM) service, TeleNav Track, with the 2008 North American Mobility Award for Best MRM Solution on a Handheld Device. The research organization selected TeleNav Track due to its highly usable, innovative and effective set of MRM features and capabilities which have driven impressive returns on investment for thousands of organizations. Frost & Sullivan noted the solution as the market leader, with the ability to increase average revenue per user and intensify subscriber loyalty for wireless carriers. Further details can be found in a Frost & Sullivan's soon-to-be-released comparative MRM whitepaper.

"The productivity, customer service and cost benefits of MRM solutions are becoming increasingly clear, and businesses are continuing to turn to them to establish a competitive advantage. We expect the North American MRM market to exceed one billion in annual revenues by 2012," said Brent Iadarola, mobile and wireless research director at Frost & Sullivan. "We selected TeleNav Track as the recipient of the 2008 North American Mobility Award for Best MRM Solution on a Handheld Device because it is the most robust handheld offering that leverages GPS and wireless technology to help keep track of and manage remote assets and employees."

TeleNav was the first company to launch a GPS navigation system and full-color 3D moving maps on a mobile phone in the U.S., as well as the initial provider of a handheld MRM solution with GPS navigation. TeleNav Track is the Company's flagship MRM service, enabling organizations to monitor and oversee their mobile workers and fleet through GPS tracking, information reporting and timesheet management. It also helps increase overall performance and efficiency through additional capabilities, including GPS navigation and wireless forms, dispatching and barcode scanning. Currently, more than 8,000 organizations rely on the service to help effectively manage their remote resources.

"We are very pleased that a well-respected and knowledgeable global growth consulting company such as Frost & Sullivan recognizes the value TeleNav Track brings to organizations that struggle in their efforts to better manage their mobile assets," said Dr. HP Jin, president, CEO and co-founder of TeleNav. "We are very passionate about GPS at TeleNav and are constantly looking for ways to leverage it for personal and business use. This award is a true honor as it recognizes our dedication and progress toward reaching this goal."

The Frost & Sullivan Mobility Awards recognize outstanding industry achievements by leading organizations in a variety of Mobile & Wireless markets. They recognize the diligence, perseverance and dedication required to develop successful products, services, technologies and solutions that exemplify unrivaled excellence in the increasingly competitive worldwide marketplace. These Awards also honor superior planning and execution of product launches, technological innovations, distribution strategies, mergers and acquisitions and strategic alliances. Frost & Sullivan takes other crucial marketing factors into consideration, such as leadership, strategy, service, innovation, integration and development.

For more information on TeleNav Track, customers should visit or call 1.88.TeleNav.2 (1.888.353.6282).

About TeleNav Inc.

TeleNav, Inc., a privately held company headquartered in Sunnyvale, California, was the first to launch a cell phone GPS system in the United States. Deployed by 15 carriers in 21 countries, TeleNav is a global leader in wireless location-based services (LBS). Currently, the company's solutions are available in four continents, including North and South America, Asia and Europe.

TeleNav's solutions include GPS navigation, Mobile Resource Management (MRM), asset GPS tracking (AVL), social networking and local search. The company's flagship product, TeleNav GPS Navigator™, is comparable to in-car systems found in luxury vehicles, offering a superior experience with functionality, such as automatically-updated maps and business locations, full color 3D moving maps, traffic alerts and one-click rerouting, location-sharing, business reviews, speech recognition, Wi-Fi hotspot finder, lowest-price fuel finder and more. TeleNav's enterprise application, TeleNav Track, incorporates GPS-enabled tracking, time sheets, wireless forms and navigation. TeleNav Track is a widely adopted service with over 8,000 customer organizations using it today.

TeleNav products are available on more than 200 wireless devices and run on all major mobile platforms currently available. TeleNav's partners include Sprint Nextel, AT&T, T-Mobile USA, Alltel, Boost Mobile, Qwest, SouthernLINC Wireless, Rogers, Bell Mobility, T-Mobile UK, T-Mobile Austria, China Mobile, Vivo Brazil, NII Holdings, Research In Motion (RIM), Motorola, Samsung, Sanyo, LG, Palm, HTC, Hewlett Packard, Nokia, NAVTEQ, Tele Atlas, deCarta, INRIX, Qualcomm and SiRF Technology Holdings.

For more information on TeleNav, please visit

About Frost & Sullivan

Frost & Sullivan, the Global Growth Consulting Company, partners with clients to accelerate their growth. The company's Growth Partnership Services, Growth Consulting and Career Best Practices empower clients to create a growth-focused culture that generates, evaluates and implements effective growth strategies. Frost & Sullivan employs over 45 years of experience in partnering with Global 1000 companies, emerging businesses and the investment community from more than 30 offices on six continents. For more information about Frost & Sullivan's Growth Partnerships, visit

Copyright 2008 TeleNav, Inc. All Rights Reserved.

"TeleNav," "TeleNav Track," "telenavtrack," the TeleNav logo, and "" are registered and unregistered trademarks and/or service marks of TeleNav, Inc. Unless otherwise noted, all other trademarks, service marks, and logos used in this press release are the trademarks, service marks or logos of their respective owners.

Contact Information

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    LEWIS PR for TeleNav

    Amy White

    Cari Goodrich

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