SOURCE: Frost & Sullivan

February 02, 2012 10:27 ET

Frost & Sullivan Recognizes DigitalRoute for Its Billing Mediation Solution and Go-to-Market Partner Strategy

DigitalRoute Customer Base Has Grown From 12 in 2003 to 240 Customers in 2011

MOUNTAIN VIEW, CA--(Marketwire - Feb 2, 2012) - Based on recent analysis of the communications service provider (CSP) billing mediation market, Stratecast Frost & Sullivan recognizes DigitalRoute with the 2011 Stratecast Global CSP Billing Mediation Competitive Strategy Innovation Award. DigitalRoute is a major supplier of billing mediation solutions for the communications industry.

DigitalRoute has maintained an unwavering focus on the mediation space since its inception in 2000. In the recently published Stratecast report, OSSCS 12-11 Global CSP Billing Part 3: Mediation Market Forecast and Supplier Assessment, 49 suppliers of billing mediation functionality were examined. While many companies offer solutions in not only mediation but the related areas of, rating & charging, balance management, interconnect, partner management and customer support, DigitalRoute has stayed true to its core competency.

"What places DigitalRoute apart from many of its competitors is its partner management strategy and flexible real-time solution, said Karl Whitelock, director OSS BSS strategy, Stratecast | Frost & Sullivan." DigitalRoute's market focus has allowed it to be one of the few companies in the end-to-end billing space to use an OEM-partner strategy. It offers its MediationZone platform through OEM agreements with partners and select system integrators, enabling it to cater to some of the largest CSPs in the world, despite its size."

The DigitalRoute MediationZone platform is offered as licensed software designed to implement and upgrade without a heavy services effort. In addition, MediationZone provides business analyst configuration control to support change rather than the need to rely on customizations delivered by an IT development professional. This capability enables faster time-to-market.

"DigitalRoute's business strategy has helped it focus on delivering a 'best-of-breed' mediation solution, with a lower cost of ownership and a shorter time to market than most suppliers, said Whitelock." "This has resulted in DigitalRoute growing at more than a 25 percent compound annual growth rate (CAGR) from 2007 to the present.

CSP service offers for both business customers and consumers are more complex today because of technology advances, changing regulations, social networking, and convergence of closely related industries such as computing IT, media, entertainment and advertising. With this change comes a significant number of new business requirements that incumbent operations and business support systems were not designed to address. CSPs understand the changing business climate and are looking for ways to provide an improved customer experience.

Central to any level of change is mediation of usage data from multiple sources. Not only must each transaction record be collected, often involving multiple protocols and network nodes, it must also be aggregated and correlated by customer prior to hand-off with the rating & charging function. This process is essential for meeting market demand as the rapid deployment of new service offers and pricing plans becomes the norm. Change must now be accommodated in hours and days, not weeks and sometimes months as in the past.

Frost & Sullivan presents this Award to the company whose competitive strategy has yielded significant gains in market share during the research period. Often, the recognized company has taken advantage of recent market changes that facilitate the introduction of novel methods of capturing and solidifying market presence. Alternatively, it may have executed an inventive strategy within the existing competitive landscape, empowering itself to overtake the competition. The company captures the attention of the competition, which quickly adjusts to protect its own market position. These innovations are expected to produce lasting, precedent-setting trends in the industry.

Frost & Sullivan Best Practices Awards recognize companies in a variety of regional and global markets for demonstrating outstanding achievement and superior performance in areas such as leadership, technological innovation, customer service and strategic product development. Industry analysts compare market participants and measure performance through in-depth interviews, analysis and extensive secondary research to identify best industry practices.

About DigitalRoute

DigitalRoute® is an independent software vendor delivering market leading mediation and integration solutions to the global telecommunications and data communications industry. DigitalRoute simplifies service providers' data infrastructure, centralizing integration of IT and communication networks. DigitalRoute technology for mediation, data integration and policy control is deployed for 240 customers worldwide. For more information, visit

About Stratecast

Stratecast collaborates with our clients to reach smart business decisions in the rapidly evolving and hyper-competitive Information and Communications Technology markets. Leveraging a mix of action-oriented subscription research and customized consulting engagements, Stratecast delivers knowledge and perspective that is only attainable through years of real-world experience in an industry where customers are collaborators; today's partners are tomorrow's competitors; and agility and innovation are essential elements for success. Contact your Stratecast Account Executive to engage our experience to assist you in attaining your growth objectives.

About Frost & Sullivan

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