SOURCE: Ocarina

September 18, 2008 08:00 ET

Frost & Sullivan Recognizes Ocarina Networks With Green Excellence Award

Ocarina Networks Receives 2008 North American Storage Optimization Award for Data Footprint Reducing Technology

SAN JOSE, CA--(Marketwire - September 18, 2008) - Ocarina Networks, provider of the industry's first online storage optimization solution, today announced that it has been presented with the 2008 Frost & Sullivan Green Excellence Award. This award, which focuses specifically on technology innovation, is presented to the company that best implements innovative, environmentally friendly and sustainable technology within its industry.

"We are pleased to recognize Ocarina Networks for its breakthrough implementation of a novel storage optimization technique that dramatically reduces power, cooling, and storage costs, reducing the digital footprint, and thereby the carbon footprint, of online storage," said Anirudh S. Srinivasan, Research Analyst with the Technical Insights team of Frost & Sullivan. "With its remarkable technology, Ocarina Networks has helped advance a new era of 'green' storage."

As the volume of information created and shared over the Internet, including email attachments, office and media files, continues to grow at a massive rate, the requirements for the modern internet data center have drastically evolved. Now more than ever, organizations need solutions that cost-effectively increase the capacity of their existing storage solutions, while decreasing related operational expenses.

Ocarina's ECOsystem employs a novel content-aware storage optimization technique to significantly reduce the data footprint of online storage. This innovative approach performs Extraction, Correlation, and Optimization of files providing as much as 10:1 data reduction and radically decreasing the carbon footprint of online storage applications and allowing users to store ten times more data on existing storage systems.

Photoways Group, the European leader of online photographic services which operates under Photoways and PhotoBox brands, chose to use Ocarina's technology for increased efficiency and to combat the rising cost of energy. "We needed a proven and reliable way to increase storage density and make our existing infrastructure more efficient. We are reducing our rackspace and power footprint, and slowing the rate of new hardware purchases," said Graham Hobson, CTO of Photoways Group. "With this solution in place we have reduced energy consumption while achieving significant savings."

"At Ocarina, we recognize that green technology initiatives in the storage industry can pay huge dividends to our customers, both in terms of storage savings as well as reductions in power and cooling expenses," said Murli Thirumale, CEO of Ocarina Networks. "We are thrilled that Frost & Sullivan is recognizing our technology with this award and look forward to making a continued positive impact in green technology."

The Frost & Sullivan Green Excellence Award in Technology Innovation is presented to a company that has demonstrated superior technological advancement, which is aligned with a sustainable and environmentally conscious objective within its industry sector. This award signifies the company's identification of a unique and revolutionary solution with significant environmental benefits, while presenting tremendous market potential. Moreover, the award signifies that the company's overall business strategy is sound and poised for success.

About Ocarina

Ocarina is a leader in online storage optimization solutions. Organizations of all sizes use Ocarina's file-aware optimization technology to reduce their storage footprint and achieve a ten-fold capacity increase on their current storage systems. Based in San Jose, Calif., Ocarina is privately-held and financed by leading investors Kleiner Perkins Caufield & Byers and Highland Capital Partners. For more information, visit

About Frost & Sullivan

Frost & Sullivan, the Growth Partnership Company, partners with clients to accelerate their growth. The company's TEAM Research, Growth Consulting and Growth Team Membership™ empower clients to create a growth-focused culture that generates, evaluates and implements effective growth strategies. Frost & Sullivan employs over 45 years of experience in partnering with Global 1000 companies, emerging businesses and the investment community from more than 30 offices on six continents. For more information about Frost & Sullivan's Growth Partnership Services, visit

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Contact Information

  • Media Contacts:
    Jason Throckmorton or Melissa Biles
    ocarina (at) launchsquad (dot) com