SOURCE: Frost & Sullivan

November 22, 2011 07:00 ET

Frost & Sullivan Recognizes the Outstanding Customer Value Provided by Verizon's VoIP Access and SIP Trunking Solutions

Extensive Portfolio of Next-Generation Access Services With Unique Capabilities Have Delivered Added Value to Large, Multi-Site Businesses and Entire Partner Communities

MOUNTAIN VIEW, CA--(Marketwire - Nov 22, 2011) - Based on its recent analysis of the VoIP access and SIP trunking market, Frost & Sullivan has recognized Verizon with the 2011 North American Frost & Sullivan Customer Value Enhancement Award.

Each year, Frost & Sullivan presents this award to the company that has demonstrated excellence in implementing strategies that proactively create value for its customers with a focus on improving the return on the investment that customers make in its services or products. This award recognizes the company's inordinate focus on enhancing the value that its customers receive, beyond simply good customer service, leading to improved customer retention and ultimately customer-base expansion.

"Significant experience in delivering next-generation services and solutions, an expansive global network footprint and breadth of partnerships, a broad voice over Internet protocol (VoIP)/ Session Initiation Protocol (SIP) access services portfolio and unique capabilities such as Burstable Enterprise Shared Trunking (BEST) and VoIP IP Enterprise Routing (VIPER), have helped Verizon deliver superior value to its business customers," notes Frost & Sullivan Program Director Elka Popova. "While its services provide considerable benefits to businesses of all sizes, Verizon is particularly well positioned to enable large, multi-site businesses to gain greater value from deploying IP communications services and solutions."

"Verizon continues to blaze an innovative trail for our voice-over-IP customers which this industry recognition reinforces," said Mike Palmer, vice president of enterprise strategy and chief marketing officer with Verizon. "SIP communications is surging in popularity not only for the network and operational efficiencies it delivers, but also for its inherent unified communications platform for hot applications such as video chat, social networking, presence and mobile device support."

About a decade ago, Verizon was among the first service providers in North America to launch a range of next-generation services including hosted IP Centrex and IP Integrated Access services. As a pioneer in this space, Verizon has contributed to a growing awareness of the benefits of VoIP and network convergence. Throughout the years, it has leveraged customer feedback and competitive intelligence to continuously enhance its VoIP portfolio and add new features and capabilities.

In addition, Verizon offers a broad portfolio of VoIP access services catering to the needs of businesses with varying customer premises equipment (CPE) and network interfaces.

"Frost & Sullivan recognizes that by offering multiple options to its customers, Verizon is not only expanding its own market reach, but is also enabling organizations with diverse communications environments (including hybrid TDM and IP networks) to deploy VoIP at their own pace, using the access-network solution that best fits their needs and existing infrastructure," explains Popova. "Businesses can migrate to next-generation platforms and services gradually, without having to switch providers."

Verizon's IP Integrated Access (IPIA) service is targeted at the majority of businesses that have and want to keep their analog key systems or TDM PBXs. Verizon also offers its high-growth IP Trunking service that is specifically targeted at businesses deploying IP PBX equipment with next-generation solutions.

"The company's BEST capability is a unique, first-to-market next-generation access solution that delivers superior value to larger, multi-site organizations," adds Popova. "Over 80 percent of the company's trunking customers are using its BEST service, with centralized and decentralized designs, which is a testament to the service's great value to business customers."

The VIPER feature, which is available with its IP Trunking services, allows Verizon VIPER-enabled customers to communicate on net with each other, across organizations. Such a feature is tremendously useful to businesses looking to realize cost efficiencies in their communications with suppliers, customers and partners. Verizon announced last week that VIPER customers can now also communicate using high-definition voice and video capabilities.

"An extensive geographic footprint and agreements with other providers have enhanced the value of Verizon's VoIP access and SIP trunking services to multi-national businesses," concludes Popova. "Verizon helps such businesses consolidate their infrastructure and services, vendor relationships, and management and billing processes."

Frost & Sullivan's Best Practices Awards recognize companies in a variety of regional and global markets for demonstrating outstanding achievement and superior performance in areas such as leadership, technological innovation, customer service, and strategic product development. Industry analysts compare market participants and measure performance through in-depth interviews, analysis, and extensive secondary research in order to identify best practices in the industry.

About Verizon Communications

Verizon Communications Inc. (NYSE, Nasdaq: VZ), headquartered in New York, is a global leader in delivering broadband and other wireless and wireline communications services to consumer, business, government and wholesale customers. Verizon Wireless operates America's most reliable wireless network, with more than 107 million total connections nationwide. Verizon also provides converged communications, information and entertainment services over America's most advanced fiber-optic network, and delivers integrated business solutions to customers in more than 150 countries, including all of the Fortune 500. A Dow 30 company with $106.6 billion in 2010 revenues, Verizon employs a diverse workforce of more than 195,000. For more information, visit

About Frost & Sullivan

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