SOURCE: Frost & Sullivan

March 31, 2011 10:15 ET

Frost & Sullivan Research Reveals That Rigorous Innovation Portfolio Management Maximizes Portfolio Value

Frost & Sullivan's Growth Team Membership Demonstrates That Employing a Portfolio Management Process Identifies and Eliminates Project Uncertainties and Maximizes Value

MOUNTAIN VIEW, CA--(Marketwire - March 31, 2011) - Frost & Sullivan, the growth partnership company, has an upcoming Ask the Thought Leader (ATL) webcast demonstrating that effective innovation portfolio management increases the productivity of projects, increases portfolio value and is a source of corporate growth. The ATL profiles Dow AgroSciences (DAS) innovation portfolio management process, features key lessons learned and a live Q&A Session with Ken Edwardsson, DAS Global Leader - Create Product Success.

"This in-depth examination of Dow Agroscience's experience with portfolio management is a roadmap for other companies interested in improving the value of their product portfolio," states Keith O'Brien, Vice President of Research for Frost & Sullivan's Growth Team Membership. "It shows that by including clear investment criteria and baseline product values in your portfolio management system, you can balance project and portfolio investments and mitigate risk to improve values." Importantly, O'Brien adds, "This practice can be adopted by any organization regardless of business model or industry interested in maximizing the value of its product portfolio." 

The Growth Team Membership research team follows a rigorous methodology to define and identify best practices, profiling only those companies whose approaches:

  • Are uncommon and creative
  • Solve a critical growth challenge
  • Demonstrate repeatable and measurable results
  • Could be implemented at another organization (i.e., are not unique to one company's circumstances)

Case-Based Best Practice
The detailed 12 page Best Practice Guidebook specifically illustrates how DAS created a process to manage the innovation portfolio by:

  • Setting strategy and investment criteria to screen projects
  • Establishing baseline project values for on-going monitoring and evaluation
  • Assessing project progress to eliminate project risks and improve value
  • Making project and portfolio investment decisions

This approach allowed DAS to:

  • Increase its percentage of realized-expected value of innovation projects by 50 percent
  • Surpass its 2001-2010 compound annual growth rate (CAGR) goals by 8 percent, before the end of 2008.

Learn More on Wednesday, April 6th
The Growth Team Membership will co-host this Ask the Thought Leader webcast on Wednesday April 6, 2011 with Ken Edwardsson, DAS - Global Leader- Create Product Success. This event will discuss DAS' innovation portfolio management process in greater detail and provide a platform for Ken to discuss his experiences implementing this approach and field listener questions.

To register for this event, please send an e-mail to Mireya Espinoza, Corporate Communications, at, with your full name, company name, title, telephone number, company e-mail address, company website, city and state.

Access an excerpt from this Best Practice Guidebook on Innovation Portfolio Management Process.

About Dow Agrosciences

Dow AgroSciences is a global chemicals, food ingredient, and biotechnology company.

About Frost & Sullivan's Growth Team Membership

Growth Partnership Services (GPS) is an annual subscription program that provides unlimited access to research, services, and events addressing the most pressing external and internal growth challenges faced by executives today. Growth Team Membership™ (GTM) provides case-based best practices, toolkits, and events to address the internal challenges individual executives face within their respective functions.

For more information on Growth Team Membership, please visit 

About Frost & Sullivan

Frost & Sullivan, the Growth Partnership Company, enables clients to accelerate growth and achieve best-in-class positions in growth, innovation and leadership. The company's Growth Partnership Service provides the CEO and the CEO's Growth Team with disciplined research and best-practice models to drive the generation, evaluation, and implementation of powerful growth strategies. Frost & Sullivan leverages 50 years of experience in partnering with Global 1000 companies, emerging businesses and the investment community from more than 40 offices on six continents. To join our Growth Partnership, please visit

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