SOURCE: FUHU, Inc.

Fuhu, Inc.

June 16, 2015 08:00 ET

Fuhu Launches nabi Pass Tab, First-of-Its-Kind Subscription Tablet Available for as Low as $9.99 a Month

Subscription Includes the Award-Winning nabi 2S 7" Tablet With Unlimited Access to Movies, Music, ebooks, Apps, Games, Learning Content and Hundreds of Additional Premium Experiences

Redefining Kids Tablet Purchase Model, nabi Pass Tab Provides Mass Accessibility to nabi High Technology Performance and Content Solutions With a Worry-Free Guarantee

EL SEGUNDO, CA--(Marketwired - Jun 16, 2015) - Fuhu, Inc., the creator of the award-winning nabi® tablet -- the world's first Android tablet built just for kids -- and the foremost innovator in technology for kids and their families, has unveiled nabi Pass Tab, a first-of-its-kind subscription tablet designed to assist parents in delivering enriching kid-safe digital entertainment and educational experiences their children expect and deserve through an inventive, accessible, hassle-free solution. nabi Pass Tab redefines how parents can access cutting edge technology for their children at a highly-affordable price by offering Fuhu's high performance, category defining nabi 2S tablet for as low as $9.99 a month, loaded with premium digital content. 

As part of their tablet subscription, subscribers will receive unlimited access to Fuhu's nabi Pass -- the preeminent, curated, kids-focused "all you can eat" mixed media subscription service -- its Wings adaptive learning system, the most advanced tablet-based supplemental learning solution in the market, and hundreds of kid-friendly features. nabi Pass Tab is offered in one and two-year subscription plans and is available exclusively at www.nabi.com/nabi-pass-tab. A two-year subscription carries a $9.99 monthly service fee, while a one-year subscription carries a $14.99 monthly service fee. Both subscription plans offer a true worry-free solution. If the hardware experiences any issues, Fuhu will simply replace it.

"With nabi Pass Tab we are further diversifying the ways we can meet the needs of parents who want the best tech for their kids with the robust educational and entertaining content in the controlled, safe environment we provide. We feel a responsibility to make our safe, engaging children's content, comprehensive supplemental education program, and parental controls available in affordable and convenient ways," said Jim Mitchell, CEO of Fuhu. "The new subscription tablet, which costs less than $10 a month, offers complete access to our award winning nabi ecosystem, including all the content and programming that we offer in our system, on a worry-free, high performance tablet that we supply, support and, if necessary, replace. In doing so, we hope to help parents nurture and protect their children in an increasingly digital world."

nabi Pass Tab's collection of premium digital content is led by complete access to Fuhu's mixed-media streaming service nabi Pass, featuring unlimited learning, videos, TV shows, apps, games, books and music. Unlike other media streaming services, nabi Pass is specifically for kids, curated to deliver safe, highly engaging, good for the brain content. Refreshed monthly, kids can discover informational and interest-based material from the world's greatest creators -- including Disney, Discovery Communications, National Geographic Kids, DreamWorks Animation, Cupcake Digital, Garfield and Walt Disney Records -- across several categories and interests and through different media formats that in turn aid their development and broaden their horizons.

nabi Pass Tab also includes full access to Wings Learning System, a comprehensive and personalized learning system designed to build confidence and passion for learning through skill set mastery. Designed as a solution to high-priced supplemental learning programs, Wings curriculum features over 300,000 questions, Pre-K through 6th grade, covering fundamentals in math, reading and writing and adapts to a child's proficiency level. Aligned with Common Core State Standards (CCSS), Wings covers key fundamentals and topics that children are required to pass from one grade to the next. Parents receive report cards on the performance of their children. 

Moreover, the nabi 2S 7" tablet at the center of the nabi Pass Tab subscription, features the latest Android OS with Fuhu's groundbreaking Blue Morpho OS overlay. Blue Morpho is a unique and compelling proprietary ecosystem offering more than 400 kid-safe, parent-approved features and digital experiences. It includes the Dream Pro Studio creativity suite, nabi Konnect social networking tools for kids and nabi Time Controls, which puts parents in total control of kids' screen time with the help of an animated nabi character. The nabi 2S tablet also features nabi's comprehensive parental controls enabling parents to fully monitor and manage their kids tablet use through the tablet or remotely through the nabigator app from their smartphones.

After the subscription contract expires, parents simply return the hardware or upgrade to a newer service plan. It's that simple.

Mr. Mitchell added, "The true cost-effective, hassle-free solutions we have developed continue to showcase how Fuhu is at the forefront of fostering a high tech kids revolution accessible to a mass audience. We are offering solutions to families and aiding parents in helping them teach their kids how to use technology responsibly by garnering access to the right type of digital experiences truly created to inspire happiness and for kids to safely discover while parents have true peace-of-mind."

The launch of nabi Pass Tab follows a series of prestigious accolades and groundbreaking product debuts from Fuhu. Most recently, Fuhu was appointed to Fast Company's Most Innovative Companies 2015 list as the #4 most innovative company in the consumer electronics industry and #24 most innovative company overall worldwide. In 2014, Inc. Magazine named Fuhu the #1 Fastest Growing Company in America for a second consecutive year and Forbes named Fuhu the #1 Most Promising Company in America.

About Fuhu, Inc.
Fuhu, Inc., the creator of the nabi brand, is the leading designer, seller and innovator of high-tech consumer products, services and solutions for children and their families. Fuhu is committed to creating family solutions that are: (1) socially responsible, (2) made right, (3) make a difference in people's lives, (4) For Parents. By Parents.® and (5) dedicated to the intellectual development of children. Fuhu, Inc. is the No. 1 Fastest Growing Private Company amongst 5,000 in America as ranked by Inc.'s exclusive 32nd and 33rd Inc. 500|5000 list and No.1 Most Promising Private Company in America as ranked by Forbes Magazine in 2014. Fuhu is a World Economic Forum Global Growth Company and World's No. 4 Most Innovative Company in Consumer Electronics as ranked by Fast Company in 2015. Headquartered in El Segundo, Calif., Fuhu has offices in Denver, San Jose, China, Hong Kong, Taipei and Japan. For more information, visit www.fuhu.com and www.nabi.com.

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