SOURCE: FullContact

FullContact

December 17, 2015 10:11 ET

FullContact Acquires nGame

Bridges CRM and Social Data to Give Brands a Competitive Edge to Deliver a More Personalized Customer Experience

DENVER, CO--(Marketwired - Dec 17, 2015) - FullContact, provider of the most powerful contact management platform for professionals and enterprises, today announced the acquisition of nGame, an always-on learning engine that delivers social data insights and analytics to make data actionable for leading brands. By blending FullContact's cloud-based contact management solution with nGame's customer data management expertise, brands are able to build a 360-degree profile of their customers to deliver a better and more personalized customer experience.

"nGame helps further our mission to solve the world's contact management problem by adding an extra layer of context and insight to help brands more intimately connect with their customers," said Bart Lorang, cofounder and CEO of FullContact. "By having 360-degree customer insights and the ability to connect with the people who matter most to the business on a deeper level, brands are better equipped to deliver a top-notch customer experience and be awesome with people -- the guiding principle behind everything we do at FullContact."

In today's hyper-connected and always-on consumer landscape, customer-centered insights are the secret ingredient brands need to leverage in order to truly connect with their customers. The FullContact and nGame teams recognized this need and together help brands and enterprises connect the big data dots to drive actionable results including increased customer acquisition, retention, development, loyalty and advocacy.

"Brands have access to more customer data than ever before, however picking out what data is most meaningful can be challenging," said Jon Feld, CEO of nGame. "It's not until brands understand who and what their customers do outside of their engagements with the brand that they can truly personalize a customer experience and succeed at marketing. With FullContact, we're providing customer intimacy at scale and providing brands with the information they need to know their customers better than their competitors." FullContact data is used by millions of people through its more than 1,000 enterprise customers and API partners, in addition to the users of its popular contact management apps for individuals.

Starting today, brands and enterprises can now tap into FullContact to look outside of their limited interactions with customers and connect with their audience in a meaningful way. For more information about FullContact, please visit: https://www.fullcontact.com.

About FullContact
FullContact is the most powerful fully-connected contact management platform for professionals and enterprises who need to master their contacts and be awesome with people. FullContact's cross-platform suite of Apps and APIs enhance contacts with insights, while keeping them organized, synchronized, up to date, and safe.

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