Per DM

Per DM

November 08, 2010 10:35 ET

Fundraising Initiatives Limited and Per DM Group Continue to Successfully Raise Money for UK Charities

LONDON, UNITED KINGDOM--(Marketwire - Nov. 8, 2010) - The global recession has affected UK charities most as they are under greater pressure to raise funds. Fundraising Initiatives Limited and Per DM Group have teamed up to become a highly successful and effective partnership.

Fundraising Initiatives Limited's corporate motto is "Harnessing the power of giving" and this is something that they have done successfully for UK charities for many years. Recently they have been "harnessing the power of the Per DM Group" to step up their quest for more funds for deserving causes.

'Successful partnerships are built on trust and Fundraising Initiatives Limited feels that it has built an extremely strong partnership with Per DM over a relatively short period' said Cathy Bauso, Group Managing Director of Fundraising Initiatives Limited.

Per DM Group, one of the UK's top outsource sales organisations, has been instrumental in supporting Fundraising Initiatives' focus on ensuring that the UK's charities fill that income void created by the global economic recession.

"Working with Fundraising Initiatives has brought a new dimension to our outsource sales teams" says Per DM's Ian Attwood; "The challenge of raising money for the UK's Charities has meant that our strategies have had to be right."

Creating successful fundraising programmes is dependent on the people. All fundraisers have to have excellent communication skills and be polite and professional at all times. It is important that they have a very positive impact on the profile of the charities they represent and in particular even with people who don't wish to make a donation. Per DM Group's training and innovative communications programs are fundamental to the successful outcome of fundraising for charities.

Per DM Group look forward to continuing their successful partnership with Fundraising Initiatives Limited and are proud of their part in ensuring that charities get vital funds to continue their good work.

Per DM Contact Marketing Limited was established in August 2005 in response to the UK markets' need for a field sales organisation capable of delivering high quality results with consistency and reliability.

The company was formed by a group of former UK financial services executives and senior executives from the leading North American field sales agency and since 2005 we have continually recruited leading figures from the B2C and B2B business arena.

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