SOURCE: FunMobility Inc.
March 11, 2008 09:00 ET
FunMobility Announces Acquisition of Moblastic Corporation
PLEASANTON, CA--(Marketwire - March 11, 2008) - FunMobility Inc., a leading provider of
innovative wireless community and media services, announced today their
acquisition of Moblastic Corp., a mobile social company with innovative
photo editing technology with mobile capabilities.
The acquisition will help expedite FunMobility's growth into the mobile
direct-to-consumer space by providing unique web functionality for
FunMobility users. Moblastic's proprietary technology enables web users to
"bling" their pictures with animated glitter and sparkles, text bubbles and
other fun "doodads" and send them to any phone. In addition, Moblastic
brings a live Facebook application and mobile slideshow technology that is
already embedded in the most popular social networks.
"Creatively editing and sharing photos on the web has become a new medium
of expression as seen by the explosive growth of RockYou and Slide. We plan
to replicate that concept in a truly mobile manner," said Adam Lavine, CEO
of FunMobility. "Moblastic's technology will integrate in with existing
FunMobility products like America's Best Mobile Pix, as well as be part of
our direct-to-consumer offering. This acquisition is one more stepping
stone for FunMobility to create a seamless direct-to-consumer user
experience and a fully integrated mobile-to-web media property."
Moblastic was founded by Seong Kim, Jang Kim, and Joseph Corral, who met
while attending M.I.T. and Harvard Business School. Jang Kim and Joseph
Corral will be joining FunMobility's direct-to-consumer team. "Jang and I
are delighted to join FunMobility and excited to deliver our products and
vision within the coming months. We think mobile social expression is the
future, and Moblastic's technology will be a great base for FunMobility to
build upon," said Joseph.
This acquisition is consistent with some of FunMobility's new product
launches like PhotoFun and MyShow. PhotoFun is a mobile application that
allows a user to decorate pictures on their phone and MyShow is a
user-generated slideshow application on the phone. "Moblastic's technology
will dovetail nicely into these launches, as well as a few other products
we have in development that will be released in the coming months,"
commented Adam Lavine.
Moblastic Corp. develops mobile social applications that allow people to
share, exchange, and customize mobile user-generated content on the web and
on mobile devices. Moblastic's founders have worked previously with
companies and institutions such as Goldman Sachs, HP, Oracle, and the MIT
About FunMobility Inc.
Headquartered in Pleasanton, California, FunMobility delivers a unique,
integrated mobile entertainment experience through best-in-class mobile
multimedia applications that enable consumers to connect and express
themselves through mobile photos, videos, music, graphics and slideshows.
FunMobility distributes their applications through every North American
carrier as well as direct to consumers through FunMo.com. FunMobility
builds America's largest mobile content community through some of the
wireless industry's most popular applications including Wallpaper
Universe™, America's Best Mobile Pix™, aFLIX: Share ur Vids, MyShow,
Ringtones Universe™, TrueTones Universe™, FunGirl DISH™, Chick
Talk™, Mobile Comics Network™, Personalized Wallpaper™,
MyScreenz™, MyTonz™ and FunMobility Animated Greetings™.