SOURCE: Fuse Powered

Fuse Powered

February 26, 2015 10:00 ET

Fuse Powered Expands San Francisco Team With Key Hires

Fuse Welcomes Chief Revenue Officer, Benjamin Chen and Director of Partner Relations, Nate Dykstra

PALO ALTO, CA--(Marketwired - Feb 26, 2015) - Fuse Powered, the first player-centric monetization engine for mobile games, welcomes mobile gaming industry veterans Benjamin Chen as Chief Revenue Officer, and Nate Dykstra as Director of Partner Relations, to the San Francisco team. Both will play an integral role in expanding Fuse's global reach through increased sales, publisher relationships and strategic partnerships. 

Benjamin Chen joins the Fuse executive team as Chief Revenue Officer, responsible for leading global sales, partner growth and account management. He brings extensive experience and success leading business development teams that drive predictable revenue streams for media organizations and developers. Chen has fostered deep relationships in interactive media with a focus on mobile games and applications. Prior to joining Fuse, Chen served as EVP of Global Developer Relations and Business Development at Fyber, where he spearheaded significant growth. Chen previously led the Developer Relations teams at both GREE International and DeNA Global, and was head of sales for Playdom, which was acquired by Disney for $570M.

Nate Dykstra is a mobile industry veteran, having spent the last decade in mobile content and games, most recently serving as Leader of the Developer Relations team with NativeX in San Francisco. Dykstra has held various producer roles with THQ Wireless and senior mobile roles with American Greetings Interactive/Mobile. Dykstra's expertise lies in free-to-play mobile gaming and mobile ad technology and he will further develop relationships with key partners for Fuse and lead Fuse's international team of partner relations experts. 

"We are excited to add members to the team that bring not only an in-depth understanding of mobile game publishing and an impressive history of growth, but also a passion for mobile gaming that is reflected in their accomplishments, " said Jon Walsh, CEO of Fuse Powered.

"It's an exciting time to be joining Fuse. The Fuse platform represents a new era of mobile game monetization," said Chen. "Until now, full scale monetization at this level has been an extremely complex and resource-intensive undertaking. We're making it easy and we're making it free."

For more information about the Fuse Powered monetization engine, visit www.fusepowered.com.

About Fuse Powered
Fuse Powered is the only monetization engine on the market that optimizes both in-app purchase offers and advertising to make mobile game publishers more money every day. Fuse enables publishers to analyze player behavior in real-time, segment players accordingly, and serve the right offer to the right player, at the right time. Fuse started as a publisher of top ten mobile games and quickly realized the need for a toolset to manage the entire player lifecycle and monetize every player. With more than 600 million installs, Fuse has partnered with some of the world's leading mobile game publishers to monetize players on iOS and Android. In 2014, Fuse acquired Corona Labs, the leading 2D mobile game development platform used by over 300,000 developers worldwide. Fuse is a venture backed, privately held company with offices in Palo Alto, San Francisco, Toronto and London.

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    Tory Patrick
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