The Futura Loyalty Group Inc.
TSX VENTURE : FUT

The Futura Loyalty Group Inc.

April 12, 2012 08:00 ET

Futura Signs Inaugural Merchants in the U.S.

TORONTO, CANADA--(Marketwire - April 12, 2012) - The Futura Loyalty Group Inc. (TSX VENTURE:FUT) announced today that it has signed its first five merchants in the U.S. to market the company's branded rewards currency offerings. Futura is launching three automotive dealers and two retail merchants spanning Florida, New York, Texas, and Washington.

"We are excited to enter the large American market in four different geographic regions," said David Campbell President and CEO of The Futura Loyalty Group. "This represents a real validation that merchants in different sectors and market areas in the United States see the value in our customer driven loyalty marketing services and solutions. The US market opportunity is enormous for our branded solutions and comprehensive loyalty system which retailers can also brand for their customers."

"Auto dealers and retail merchants have the same goals in mind - attract new and more loyal customers that shop more frequently," said Graham Farrell, Chief Marketing Officer, of The Futura Loyalty Group. "Our ability to demonstrate a return on marketing investment using our loyalty marketing services in different sectors can assist U.S. merchants to acquire new customers, achieve higher average sales per transaction and increase repeat purchases."

About The Futura Loyalty Group

The Futura Loyalty Group Inc. is an industry-leading provider of integrated and stand-alone loyalty solutions for Canadian and American businesses. The company offers a comprehensive suite of loyalty products and services including access to two existing branded loyalty currencies in Canada and three in the United States. Futura also develops custom loyalty marketing and administration programs for companies wishing to develop proprietary loyalty solutions. Futura's loyalty services include member account set up, management and reward redemption platform, a web-based program transaction reporting interface for merchants, a robust offer management system, retail POS Integration for card swipe issuance, customer loyalty analytics and a proprietary web based reward issuance solution. For more information regarding The Futura Loyalty Group, visit www.futuraloyaltygroup.com or www.tflg.ca.

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