SOURCE: Gainsight

Gainsight

April 24, 2013 12:00 ET

Gainsight Announces Pulse 2013 Conference to Advance Customer Success Best Practices

Debut Event to Feature Tech Heavyweights Aaron Levie, Tien Tzuo and Geoffrey Moore; Early Bird Registration Closes April 26, 2013

MOUNTAIN VIEW, CA--(Marketwired - Apr 24, 2013) - Gainsight, formerly known as JBara Software, the leading Customer Success Management solution, today formally announced its first annual Pulse Conference. This one day, one-of-a-kind event will feature the industry's leading innovators in SaaS, software, cloud computing, advertising, as well as a range of other B2B industries, discussing customer success strategies and best practices that help companies proactively manage retention, reduce churn and identify up-sell opportunities within their existing customers. Pulse 2013 offers a unique opportunity to learn new processes and techniques, network with experts and peers and collaborate to create best practices for the rapidly expanding customer success discipline. Pulse 2013 will be held on May 30th at the Four Seasons Hotel in San Francisco, California.

Pulse speaker lineup includes:

  • Geoffrey Moore, Author of Crossing the Chasm
  • Christopher Cabrera, CEO of Xactly
  • Aaron Levie, CEO of Box
  • Tien Tzuo, CEO of Zuora
  • Bill Binch, SVP Sales of Marketo
  • Neeracha Taychakhoonavudh, SVP Distribution Chief of Staff of Salesforce
  • Bernie Kassar, VP Customer Success of Xactly
  • Kia Puhm, VP Customer Experience of Eloqua / Oracle
  • Abhay Rajaram, VP Customer Success of YouSendIt
  • Lori Wright, VP, eCommerce Retention of Symantec

"Today, recurring revenue business models are permeating nearly every industry, and companies are realizing that customer retention is just as essential as customer acquisition," said Nick Mehta, CEO of Gainsight. "We created Pulse to help meet the growing need for better strategies and practices around Customer Success Management. Our collective goal at Pulse is to share and spread knowledge about how companies can double down on customer success efforts through a combination of great people, processes and systems, and ultimately reduce churn, drive up-sell and maximize customer retention as a result."

Over 200 executives from industry leading organizations will attend Pulse to share best practices on developing a customer-centric culture across the entire organization, and how their companies are organizing, planning, staffing, training, analyzing, cost justifying and automating customer success efforts. A combination of strategic and tactical sessions on customer success will take place throughout the day.

Pulse session topics include:

  • Cloud CEO Roundtable: The ROI of a Customer Success Program
  • Structuring and Managing the CSM Team
  • Aligning Sales and Success
  • Partnering with IT to Build a Customer-Driven Enterprise
  • Measuring Customer Success and Managing Churn Risk
  • Customer Survey Best Practices

"A fundamental shift has occurred in the way businesses today view and value their customers," said Geoffrey Moore, author, speaker and business advisor. "More than ever, profitability and growth are being linked directly to customer loyalty and success. At the same time, Customer Success Management is still a rather new development, so best practices need to be established and shared in order for CSM to 'cross the chasm' as a mainstream discipline across all businesses and industries. Pulse 2013 is a wonderful opportunity to start that conversation."

Learn More About Pulse and Register Today
To learn more about Pulse and to register, please visit: customersuccess.org. Don't miss the $195 early bird ticket pricing going on now through Friday, April 26. Full pass tickets will be priced at $295 thereafter.

About Gainsight
Gainsight, the first and only complete Customer Success Management solution, helps businesses reduce churn, increase up-sell and drive customer success. The company's SaaS suite integrates with Salesforce and uses Big Data analytics to evaluate sales data, usage logs, support tickets, surveys and other sources of customer intelligence. In this way, Gainsight provides a 360° view of customers and drives retention across customer success, sales, marketing, executive and product management. Learn how leading companies like Marketo, Jive Software, Informatica and Eloqua are using Gainsight to help their customers succeed at www.gainsight.com.

Connect with Gainsight:
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