Garden Protein International Inc.

Garden Protein International Inc.

March 07, 2011 10:01 ET

gardein™ Launches New Ultimate Beefless Burger at Expo West

gardein™'s meat-free burger is a tasty and healthier alternative to a traditional hamburger: offering 130 calories and 65 percent less fat

VANCOUVER, BRITISH COLUMBIA--(Marketwire - March 7, 2011) - Gardein Protein International, the maker of gardein™, an award-winning line of tasty and healthy meatless foods, is launching the new gardein™ Ultimate Beefless Burger at Natural Products Expo West 2011, March 10-13 in Anaheim, Calif. This new meat-free burger from gardein™ has the taste and texture of a traditional hamburger but with a better nutritional profile.

"We're very excited to launch our new Ultimate Beefless Burger—it tastes fantastic," says Yves Potvin, president and founder of Garden Protein. "Our meat-free burger is healthier for you than a hamburger and better for the planet since it is free of animal ingredients. Plus it grills up in less than five minutes."

The 130 calorie gardein™ Ultimate Beefless Burger has 65 percent less fat than a hamburger, and is free of cholesterol and saturated fat. Made from a blend of vegetables, grains and plant-based proteins, each meat-free patty has 17 grams of protein, 6 grams of carbohydrates, 2 grams of fiber, 5 grams of fat and 280 mg of sodium per serving.

Currently available at Ralphs in Southern California and select Whole Foods Markets and coming soon to the frozen food aisle across the United States, suggested retail price for the gardein™ Ultimate Beefless Burger is $4.99 per 12-ounce pack of four patties.

Attendees at Expo West will have the opportunity to sample the gardein™ Ultimate Beefless Burger at booth #4683. For more information about the Ultimate Beefless Burger, please visit http://www.gardein.com/products.php?t=frozen&p=38.

About gardein

gardein™ (garden + protein) is a line of delicious line of meat-free foods that are healthier versions of everyday foods. Free of cholesterol, animal and dairy ingredients, gardein™ is a sustainable replacement to animal protein in any dish. Made from vegetables, grains and plant-proteins, gardein™ is available nationwide in the grocer's produce cooler and freezer aisle and served on the menu at restaurants and in collegiate, corporate and hospital cafeterias. For recipes, visit www.gardein.com

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