SOURCE: Genbook

May 20, 2008 11:00 ET

Genbook's "BookNow" Online-Scheduling Button Helps Health and Wellness Practices Turn Website Visits Into Booked Appointments

Genbook's Free Website Tool Makes Online Appointment Booking Simple for Current Patients, Prospective Patients and Wellness Professionals

SAN FRANCISCO, CA--(Marketwire - May 20, 2008) - Massage therapists, chiropractors, acupuncturists and other health and wellness specialists are attracting new patients and saving precious time with help from Genbook, the new tool for small businesses to take appointments online. In recent months Genbook's "BookNow" button, which provides the convenience of a 24/7 appointment booking, scheduling and email confirmation system, has continued its rapid adoption by U.S. wellness practitioners, demonstrating a high demand for an online appointment booking and scheduling solution.

"Wellness specialists want to focus on growing their practice and on the services they provide for their patients. They do not want to be bogged down by appointment-scheduling phone tag," said Rody Moore, founder and CEO of Genbook. "That is why our customers are thrilled to have an online tool that helps grow their business while saving them time. Our 'BookNow' button is free, easy to use, and can be implemented into any website."

In a study by Research USA, Inc. the vast majority of chiropractors, massage therapists, and alternative medicine professionals have websites where patients and potential patients can learn about the staff, become more educated on philosophies of the practice, and review the services they offer. Now, Genbook helps these practitioners capitalize on traffic to their sites by allowing them to prominently display their "BookNow" button on their website, in emails, Craigslist, and many other places on the web they may choose. Genbook enables 24/7 appointment booking and eliminates phone tag with patients, which often interrupts service or results in lost bookings. Genbook also lets practices' patients offer feedback, which can either be confidential or viewable as testimonials.

"Getting set up on Genbook was ridiculously simple. My clients often comment on how much they love the online booking. They can see my availability online and pick a time that works for them," said Charles Johnson of Praxis Healing Arts, a wellness center located in Minneapolis, Minn. "Now, with Genbook, I can work from home more when I'm handling the business end of my business."

Genbook currently offers its services at two levels, Genbook Free and Genbook Standard, which is priced at $39.95 per month. Genbook Standard offers the unlimited booking, scheduling, and email-update capabilities of Genbook Free, while also allowing businesses to receive SMS text messaging appointment alerts, automatically create a contact database and capture clients' credit card information.

About Genbook, Inc.

Genbook, Inc. provides an easy-to-use, Web-based appointment booking solution for any small business website. Genbook's appointment scheduler frees small businesses from the hassles of scheduling and offers their customers the convenience of booking appointments online, anytime, day or night. Genbook is a free service with available upgrade subscriptions. Genbook is a privately held, venture capital-backed company headquartered in San Francisco. For more information, please visit

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