SOURCE: The NewsMarket, Inc.

June 22, 2006 09:16 ET

General Motors to Offer Video Online for News Media

Makes Broadcast-Standard Content Available 24/7 via Its Website

NEW YORK, NY and DETROIT, MI -- (MARKET WIRE) -- June 22, 2006 -- Journalists seeking broadcast-standard video from General Motors can now download video digitally and instantly from the GM website: http://media.gm.com.

General Motors Corp. (GM), the world's largest automaker, manufactures its cars and trucks in 33 countries and is a major source of video content to newsrooms around the globe reporting on a range of auto, business and lifestyle stories. GM's move to enable broadcast-standard video downloadable digitally from its website means news organizations can source and acquire top-quality video on-demand.

Media demand for video content has been growing exponentially as broadband penetration across the globe has accelerated. GM's move recognizes that news deadlines and news gathering trends today demand fast and easy access to video content.

GM was the first automaker to adopt digital distribution of video content when it began making its video available on www.thenewsmarket.com, the leading online platform for broadcast-standard news video, in 2001. GM is now extending this relationship by integrating The NewsMarket's technology within its own media website.

GM expects to deliver more content to media globally more cost effectively and efficiently by adopting digital distribution.

About GM

General Motors Corp. (NYSE: GM), the world's largest automaker, has been the global industry sales leader for 75 years. Founded in 1908, GM today employs about 327,000 people around the world. With global headquarters in Detroit, GM manufactures its cars and trucks in 33 countries. In 2005, 9.17 million GM cars and trucks were sold globally under the following brands: Buick, Cadillac, Chevrolet, GMC, GM Daewoo, Holden, HUMMER, Opel, Pontiac, Saab, Saturn and Vauxhall. GM operates one of the world's leading finance companies, GMAC Financial Services, which offers automotive, residential and commercial financing and insurance. GM's OnStar subsidiary is the industry leader in vehicle safety, security and information services. More information on GM can be found at www.gm.com.

About The NewsMarket

The NewsMarket is the leading online platform for news video. Journalists from 7,500 media outlets in 140 countries rely on www.thenewsmarket.com to search, preview and download broadcast-standard video for their news stories. The NewsMarket services journalists at BBC, CBS News, CNN, Zee News (India), as well as NYTimes.com, BusinessWeek.com, and Forbes.com. Organizations like adidas, The American Red Cross, UNICEF, BMW, Google, Motorola, Yahoo!, General Motors, Volvo, Vonage and the U.S. Government use The NewsMarket to distribute video content to support their global communications strategies. Headquartered in New York, The NewsMarket has operations in London, San Francisco, Munich, Singapore, Hong Kong and Mumbai. For more information, visit www.thenewsmarket.com.

Contact Information

  • Media Contacts:
    Alison Minaglia
    Technology PR for The NewsMarket, Inc.
    +1 203 972 3170