SOURCE: General Software, Inc.

August 27, 2007 07:00 ET

General Software Selected by Top Avionics Companies for Specialized and Customized BIOS Designs

For Applications Including High Security Routers, In-Flight Entertainment Systems and Control Panel Displays

SEATTLE, WA--(Marketwire - August 27, 2007) - General Software, Inc. ( has been selected by top avionics companies Boeing (NYSE: BA), Thales Aviation, Panasonic Aviation, Astronautics and Raytheon to provide customized and specialized BIOS designs for a wide range of projects including security, in-flight entertainment, seat back LCDs and control panel displays, it was announced today.

Along with industry-leading functionality including fast-boot, reliability and quality, General Software is recognized by the FAA and the avionics industry because it supplies full source code vs. binary, and its BIOS can be tailored and optimized for each individual adaptation.

"General Software is fast becoming a BIOS vendor of choice for Avionics companies that require not only superior firmware technology, but a BIOS that reduces risk, accelerates speed-to-market, enables quick and reliable boot, and can be customized and 'fine tuned' for differentiated applications," said Craig Husa, General Software CEO. "These situations require highly understandable and reliable source code that can be quickly adapted for unique applications, along with 'high touch' services including engineering, project management and support that other vendors are unable to offer," continued Husa.

General Software ( specializes in solving difficult implementation issues across myriad devices and applications including ultra mobile PCs, medical, gaming, kiosks, point-of-sale, DVR, and commercial and military avionics.

With its flagship StrongFrame™ Technology, targeted cores can be created for a wide range of applications. Unlike other firmware offerings, which have a centralized proprietary core and architectural modules for CPUs, chipsets, and other components underneath it, StrongFrame™ allows the core itself to be a pluggable module, enabling many cores to be supported within the same framework.

StrongFrame™ Technology then leverages proprietary programming of CPUs, chipsets, SIOs, whole boards, and other building blocks across all General Software's specialized cores. The result is that the same set of silicon programming modules can be used across many unique applications.

With StrongFrame™ Technology, OEMs can quickly produce and differentiate motherboards for multiple markets, saving money and time otherwise spent on having to independently build firmware for these markets.

Original Device Manufacturers (ODMs) choose StrongFrame™ Technology cores to gain the strength, flexibility and long life expected from firmware supporting targeted applications that have special requirements, such as targeted PCs, mobile PCs, differentiated mainboards, industrial PCs, servers, telecomm/datacom equipment, and embedded devices with unique needs.

About General Software, Inc.

General Software provides firmware for a wide range of applications including Ultra-Mobile PCs, industrial PCs, targeted PCs, differentiated mainboards, telecom/datacom equipment, servers, blades, and embedded devices including medical, gaming, kiosks, point-of-sale, DVR, and commercial and military avionics. Original Device Manufacturers (ODMs) choose the General Software® brand for the domain expertise that gets customers to market quickly, reduces project risks and enables market differentiation for highly successful products. For more information about General Software visit, e-mail, or call us at 800.850.5755 or 425.576.8300.

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