Generation "Y" Influencing the Way Companies Report Performance


TORONTO, ONTARIO--(Marketwired - June 25, 2013) - Across the world, the members of Generation "Y" are contributing to significant change in the way companies evaluate and report their performance, says ACCA, the Association of Chartered Certified Accountants.

"Non-financial reporting is becoming increasingly important," says Stephen Shields, ACCA's Director of Global Employer Relationships, based in Dubai, United Arab Emirates. "Generation "Y" is one of many stakeholder groups that expect more transparency from companies' corporate performance, including how they measure up in areas such as the environment, sustainability, social performance, and human rights."

Shields, who leads ACCA's global employer relationships across the world, observes that "there's a growing need for companies to demonstrate successful performance beyond just financial measures. Generation "Y" wants to know that companies are operating fairly and ethically, internally and externally - ranging from employee satisfaction to impact on shareholders."

The demand for disclosure has led to a rapidly growing interest in "integrated reporting", a framework that includes not only the reporting of financial results, but of an organization's performance in non-financial areas.

"The days of the traditional annual report," says Shields, "are quickly coming to an end."

WHO:
Stephen Shields
Director of Global Employer Relationships
ACCA, the Association of Chartered Certified Accountants
Dubai, United Arab Emirates
WHAT:
A media briefing with ACCA's Stephen Shields about how Generation "Y" is contributing to significant change in the way companies evaluate and report their performance.
WHERE:
ACCA Canada
55 University Avenue, Suite 620
Toronto, ON M5J 2H7
WHEN:
Wednesday, June 26
11:00 am to 12:00 pm

About ACCA

ACCA (the Association of Chartered Certified Accountants) is the global body for professional accountants. We aim to offer business-relevant, first-choice qualifications to people of application, ability and ambition around the world who seek a rewarding career in accountancy, finance and management.

We support our 154,000 members and 432,000 students throughout their careers, providing services through a network of 83 offices and centres. Our reputation is grounded in over 100 years of providing world-class accounting and finance qualifications.

Contact Information:

Sussex Strategy Group
Jim Gray
416.543.3857
jgray@sussex-strategy.com