SOURCE: Genius.com

Genius.com

May 31, 2011 08:14 ET

Genius.com Closes Record Quarter; Establishes Strong Foothold in SMB Market

SAN MATEO, CA--(Marketwire - May 31, 2011) - Genius.com today announced record results for the quarter ending April 30, 2011. The company continues to beat revenue goals, increasing revenue by 20% over Q1 2011. Attributing to this increased growth is the company's renewed focus on the SMB market. In Q1 2012, over 25% of the new customer wins were SMB and these numbers continue to spiral upward, spurred by the simplicity of the Genius products and the significant return on investment customers are seeing.

Additional Q1 Highlights Include:

  • 90 customer wins in the quarter
  • 1,500 companies are using a Genius free account; freemium momentum continues, adding over 300 new companies/month
  • Free account conversion to paid remains above 6% with an average sales price near $10K annually
  • Freemium offer not limited to the SMB market, over 60% of freemium accounts are departments within corporate and enterprise companies
  • Customer retention continues at over a 97% monthly renewal rate, attributed to company's investment in superior customer success and return on investment
  • Industry recognition included Genius being rated a "strong leader" in the Raab Associates report, "B2B Marketing Automation Vendor Selection Tool" (VEST).

"We are pleased with our Q1 success but more importantly excited about the opportunities that lie ahead," said Sam Weber, CEO of Genius.com. "We are seeing expanded market opportunities with the SMB market; a new class of marketers resulting from our freemium offering; and continued success with the mid to large enterprises because of our focus on easy to use marketing tools that deliver significant results. We are just getting warmed up."

About Genius.com®

Genius.com provides powerful, yet easy-to-use Marketing Automation, Demand Generation and Email Marketing solutions that enable both Marketing and Sales users to quickly identify and connect with their best prospects, without the need for IT. Genius.com is a privately held company funded by Accel Partners, Deep Fork Capital, Emergence Capital, Mohr Davidow Ventures, and Walden International, with headquarters in San Mateo, CA. For more information, visit www.genius.com or email Info at Genius. Try it for free at www.genius.com/free

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