The New Economy

January 12, 2015 11:17 ET

Getting Smart: The New Economy Examines the Future of Smart Home Technology

LONDON, ENGLAND--(Marketwired - Jan. 12, 2015) - The home of the future is simpler, safer and more sustainable - or so some would have you believe. The latest issue of The New Economy delves into the subject of smart home technology and asks whether we could be sacrificing our personal security in exchange for convenience. The technology is expensive, the improvements in energy efficiency are negligible, and, worst of all, it could let a hacker right into your living room.

Smart home technology has long been the stuff of science fiction, but it is fast making its way into our living rooms, as companies rush to cash in on the internet of things. The New Economy special report looks at some of the latest developments and asks at what cost we are willing to embrace smart home technology as the next best thing.

"Market research is showing very strong demand in terms of smart homes in the coming years", says Kevin Wen, President of emerging smart home technology firm D-Link Europe. However, linking the home to the internet means exposing it to wider dangers, and only time will tell whether consumers are willing to make the sacrifice.

Also in the Winter 2015 issue of The New Economy, we look at the prospect of a common energy market in Europe, the idea of internet mass surveillance, and the decline of Barbie.

For a look at the biggest stories in technology, energy, business and strategy, you can find the latest issue of The New Economy online, on tablet and in print now.

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Contact Information

  • For further media information contact:
    The New Economy
    Matthew Timms
    Editorial Department
    +44 (0)20 7553 4177