Ginger Beef Corporation

Ginger Beef Corporation

March 07, 2005 09:00 ET

Ginger Beef Corporation Penetrates Eastern Canada Market


NEWS RELEASE TRANSMITTED BY CCNMatthews

FOR: GINGER BEEF CORPORATION

TSX VENTURE SYMBOL: GB

MARCH 7, 2005 - 09:00 ET

Ginger Beef Corporation Penetrates Eastern Canada
Market

CALGARY, ALBERTA--(CCNMatthews - March 7, 2005) - Ginger Beef
Corporation (TSX VENTURE:GB) (the "Corporation") is pleased to announce
that it has been selected to supply their pre-packaged "ready-to-eat"
Chinese food entrees to the Eastern Canadian divisions of one of the
largest retail grocery chain in Canada.

The Corporation's pre-packaged "ready-to-eat" Chinese food entrees will
be initially listed in the deli / grab-and-go meals departments of this
national retailer's Ontario locations and then gradually into the
remaining eastern provinces in the near future. Operating under various
retail banners across the country which accounts for approximately 40%
market share of the Canadian grocery industry, this leading
Canadian-based grocer's vast network of stores will greatly increase the
Ginger Beef products' distribution and market presence. It is estimated
that this new Eastern Canada expansion will bring an additional $2 to $3
million in annual sales revenue for the company.

"This expansion into Eastern Canada opens new markets that we have been
actively trying to penetrate for quite some time. With the increasing
popularity of refrigerated entrees and ethnic foods in Eastern Canada,
our ready-to-eat Chinese food program should be a perfect fit for this
untapped larger market. This retailer provides the distribution channel
and sales volumes to help us make a major impact in the marketplace.
This is just another stepping stone for us to grow our business further
as we continue to become a truly national food player", says Stanley
Leung, President and CEO.

All Ginger Beef products follow the highest quality and safety standards
established by the Canadian Food Inspection Agency and use only meat
inspected by this Agency.

About Ginger Beef Corporation

Ginger Beef Corporation is a food company based in Calgary, Alberta. It
is a public company listed on the TSX Venture Exchange. Through two
wholly owned subsidiaries, Ginger Beef Express Ltd. and Ginger Beef
Choice Ltd., Ginger Beef franchises a number of take out/delivery
service restaurants in Alberta and produces a number of frozen or ready
to serve deli Chinese food products. The Corporation's manufacturing
facility is certified and licensed by the Canadian Food Inspection
Agency as a federally regulated plant and therefore, all products
manufactured can be shipped to all provinces and territories in Canada.

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Contact Information

  • FOR FURTHER INFORMATION PLEASE CONTACT:
    Ginger Beef Corporation
    Alan P. Chan
    Director
    (403) 229-2337
    (403) 228-3013 (FAX)
    Email: alanchan@telusplanet.net
    or
    Ginger Beef Corporation
    Michael Poon
    Secretary-Treasurer
    (403) 272-8088
    (403) 263-9012 (FAX)
    Email: mpoon@gingerbeefcorp.com
    The TSX Venture Exchange does not accept responsibility for the adequacy
    or accuracy of this release.