SOURCE: Core Distribution Inc.

November 13, 2013 15:00 ET

Give With a Purpose: Minneapolis Company Introduces Products to Benefit St. Jude Children's Research Hospital®

Core Distribution Inc. Will Donate a Minimum of $250,000 to St. Jude From Sales of Its "Perfect Sense" Brand Mini-Flashlights and Stylus Pens

MINNEAPOLIS, MN--(Marketwired - Nov 13, 2013) - Shoppers looking for that perfect stocking stuffer for family, friends, teachers, coworkers or others this holiday season can now give with a purpose.

Minneapolis-based Core Distribution Inc., whose brands include Xtend+Climb® and Perfect Sense® products, is launching a new product promotion that will benefit St. Jude Children's Research Hospital®.

Under this fundraising initiative, Core Distribution will donate 50 cents from each sale of specially branded Perfect Sense® flashlights and stylus pens to St. Jude. Sales of the items, which retail for $3 and are now available in the checkout lanes of Target stores, will provide a minimum guaranteed donation of $250,000.

"We believe that companies have an obligation to give back to the communities that support them," said Mitchell Kieffer, CEO of Core Distribution. "For us, this donation to support the life-giving mission of St. Jude just feels like the right thing to do."

St. Jude is leading the way the world understands, treats and defeats childhood cancer and other deadly diseases. Because the majority of St. Jude funding comes from individual contributors, support from companies such as Core Distribution and its customers is critical to help ensure that families never receive a bill from St. Jude for treatment, travel, housing or food -- because all a family should worry about is helping their child live.

"We're offering a couple of inexpensive but high-quality items that would be welcome gifts any time. But when you can give these gifts and also help sick children -- that's doubly welcome," said Kieffer.


Minneapolis-based Core Distribution designs, engineers and manufactures innovative, patented products. With a low-cost structure and access to worldwide resources, Core Distribution offers products that are American market-driven but produced with best-in-class efficiency. Core Distribution's signature product is the Xtend+Climb, an innovative telescoping ladder. Learn more at

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