SOURCE: GiveSmart.com

April 12, 2006 13:01 ET

GiveSmart Webmail Raises Charitable Funds Through Normal Email Use

Complimentary GiveSmart.com Email Service Allows Users to Give Back

PLEASANTON, CA -- (MARKET WIRE) -- April 12, 2006 -- GiveSmart.com™, a free consumer Web portal that generates funds for charitable organizations through an Internet user's normal daily Web activity, today announced the availability of GiveSmart Mail. GiveSmart Mail, an email system currently available to consumers, provides the same functionality as popular email services such as AOL Mail, GMail, Hotmail and Yahoo! Mail, but offers the added benefit of raising funds for the user's charitable organization of Choice -- at no cost whatsoever to the user.

Dedicated to helping social causes across the nation, GiveSmart.com's webmail system donates a portion of the company's advertising revenues to charitable organizations based on a user's normal email activity. Through everyday email activity such as composing and reading email messages with a GiveSmart.com email account, users generate donations for organizations of their choice. Additionally, GiveSmart Mail offers email account consolidation into one simple and easy to use GiveSmart Mail Interface -- allowing users to easily view their emails from other accounts held with services such as AOL Mail, GMail, Hotmail and Yahoo! Mail, in one GiveSmart Mail inbox.

"Email has become such a commoditized service today," said Brian Carrozzi, founder of GiveSmart, "so it's very cool to essentially take advertising revenue away from major email services, and by doing so, giving up to 75 percent of the advertising revenue towards causes our users hold dear to their hearts. It's a common sense way to help organizations that are so dependent upon charitable donations for growth and success."

Jupiter Research estimates online advertising will reach $13.6 billion this year and will rise to $18.8 billion by 2010. The average Internet user is unaware that regular viewing of online advertisements is responsible for generating millions in annual revenue for leading email service providers such as Yahoo! and Google. GiveSmart Mail facilitates a conscious decision by Internet users to raise money for the charitable organizations of their choice, at zero cost and with no change to their normal Web activity -- including email.

GiveSmart Mail is the only Webmail system that gives a percentage of advertising revenue earned for the company by the user, directly to the user's supported charitable organization -- demonstrating an exceptionally high level of corporate responsibility, a concept major email services have yet to make a priority.

GiveSmart Mail Functionality:

--  Drag and drop message capability
--  Consolidation of email accounts into one (AOL Mail, GMail, Hotmail,
    Yahoo! Mail, etc.)
--  250 MB of storage
--  Spam/virus protection
--  Address book, address book import
--  Calendar, vacation/auto reply, etc.
--  10 MB attachment capability
--  A percentage of all advertising revenue generated by the use of
    GiveSmart Mail will benefit the user's organization of choice
--  Support the Troops, Fight Breast Cancer, Help Disaster Relief Efforts,
    Save the Planet, etc.
    
To enroll in GiveSmart's complimentary Webmail program please visit http://webmail.givesmart.com and discover how easy it is to use GiveSmart Mail. It's the smart way to give back.

About GiveSmart

GiveSmart.com is a free consumer Web portal created to generate funds through online advertising, for many of the world's leading charitable organizations as Internet users conduct daily Web browsing activity. GiveSmart was founded in early 2005, with corporate headquarters in Pleasanton, CA. GiveSmart.com™ is a trademark of GiveSmart. For more information about GiveSmart, visit www.GiveSmart.com. GiveSmart. The Smart Way to Give Back.

Contact Information

  • GiveSmart
    4900 Hopyard Road, Suite 100
    Pleasanton, CA 94588
    Phone: 925 468 4163