SOURCE: World Street Fundamentals

May 12, 2011 09:09 ET

Global Automakers Rebuild Competitive Landscape -- Industry Report Featuring Ford Motor Co. and General Motors Co.

HONG KONG--(Marketwire - May 12, 2011) - Today, released its industry report highlighting Ford Motor Co. (NYSE: F) and General Motors Co. (NYSE: GM). Full fundamental and technical analysis is available at

The recent economic situation has served as a driving force to effect sweeping changes within the auto industry: (1) massive restructuring of industry -- not only in highly publicized bankruptcy courts -- but also with lesser known motions effecting 'pre-emptive changes' within solvent corporations; (2) new opportunities for growth over the coming decade resultant from new landscape of leveraging existing operations to expand emerging markets.

Several staples of market are projected to continue including high barriers of entry, namely traditional economies of scale within operations, supply chain and marketing. As a result, the major auto markets of China, India, Japan, Korea, Western Europe and the U.S. are expected to maintain market dominance well into 2020.

Only 10 global automakers account for over 77% of the production worldwide. The top producer, Toyota Motor Corporation holds 11.96% market share, followed by General Motors and Volkswagen at 10.68% and 10.03% respectively. The remaining top producers are as follows: Ford Motor Company (7.74%), Hyundai (7.68%), PSA (5.03%), Honda (4.98%), Nissan (4.54%), Fiat (4.07%), and Suzuki (3.95%).

To remain competitive in this new landscape, automakers will need to both recognize the changing requirements of Mature Market consumers -- meanwhile targeting growth within the Emerging Market. Strong economic growth and fast-paced improvements to infrastructure act as catalysts for Emerging Market consumer growth. Those automakers effectively leveraging current Mature Market operations to make Emerging Market investments will set the stage for growth over the next decade.

Among the Detroit automakers, General Motors Co. (NYSE: GM) holds 10.7% of the auto market, Ford Motor Co. (NYSE: F) 7.8%. Full fundamental and technical analysis on these two industry leaders is available at:

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