SOURCE: Globys


May 20, 2013 09:28 ET

Globys SVP of Data Sciences to Moderate Big Data Panel at CTIA Wireless 2013

Dr. Olly Downs to Lead Discussion on Best Practices for Monetizing Big Data Initiatives in the Mobile Industry

SEATTLE, WA--(Marketwired - May 20, 2013) - Globys, a leading provider of big data analytics solutions that specializes in contextual marketing for mobile operators, today announced that the company's senior vice president of data sciences, Dr. Olly Downs, will moderate the "Monetization of Big Data" panel at CTIA Wireless 2013. Olly will be joined by industry experts from Airsage, Optus, Razorsight, SAP and Sandvine, to discuss how businesses in the mobile industry -- including operators -- can increase revenues through big data initiatives.

"In the wireless space, we are unique in that we've always had big data, and so while a lot of emphasis today is on infrastructure for managing it, we are significantly ahead of that curve," said Dr. Downs. "Now we are challenged with delivering on the unique monetization opportunity that developing analytics and applications on top of the scale and timeliness of data makes available to us." 

Big Data Analytics: Monetization of Big Data
Wednesday, May 22 from 11:45 a.m. - 12:45 p.m. PT

Sands Expo & Convention Center, Room #2301

Dr. Olly Downs, SVP of data sciences, Globys (moderator)
Cy Smith, CEO and Founder, AirSage
Gavin Williams, former VP of segment marketing, Optus
Chris Checco, president and chief analytics officer, Razorsight
Don Bowman, CTO, Sandvine
John Sims, president of mobile services, SAP

The panelists will provide insight into how mobile operators are bringing big data applications to bear, by answering these questions:

  • How are operators exploring big data opportunities and what is the right balance between internal and outsourced initiatives?
  • For operators, who are the right customers for big data solutions? 
  • How can operators participate in the monetization of applications that deliver insights to third parties, leveraging their data? 
  • Are ensuring privacy and successfully monetizing big data at odds with one another? How is consumer perception of privacy changing, and what new opportunities for applications have potentially been created?
  • What new out-of-the-box solutions can help close the gap between source data and actionable insight?

Big Data analytics is one of the key topics to be covered at this year's CTIA show in addition to cloud, LBS, and the Connected Consumer. Industry leaders participating in the Big Data Analytics panel have been selected to share their perspectives on best practices for the monetization of big data and real-world examples of big data analytics in action.

About Dr. Olly Downs
Olly is a machine learning scientist and serial technology entrepreneur, credited with bringing advanced analytics and machine learning methods to bear as the creative spark behind numerous early-stage technology companies. Currently serving at Globys, a big data analytics company that specializes in contextual marketing for mobile operators, Olly is responsible for analytics strategy, technical approach and algorithm design and development for Globys' Contextual Marketing technology platform, and helps drive customer-specific analytics service engagements.

Olly has recently served as chief scientist at Atigeo, Mindset Media (sold to Meebo in February 2011), and director of research at Pelago (sold to Groupon in April 2011). As principal scientist at INRIX, the first technology spinout from Microsoft Research, Olly delivered a world-first in the provision of real-time traffic information using a nationwide network of GPS-enabled probe vehicles. Olly's work has included pioneering web-facing applications of predictive analytics and probabilistic and location-based reasoning for AdReady, Farecast and MSN, in addition to offline analytics; including financial mathematics, quantum computing and Bayesian prediction for SiriusXM, L1 Partners, D-Wave Systems, Apollo Data Technologies, Microsoft Research, Barnes & Noble, Knight Ridder, Ryder and IGT.

About Globys
Globys is a big data analytics company that specializes in contextual marketing for mobile operators. Our contextual marketing solutions combine data science and advanced marketing techniques to help operators deliver highly personalized and contextual campaigns that maximize ARPU and reduce churn. For more than 15 years, Globys has delivered out-of-the box solutions in a SaaS model providing operators the benefit of speed to market and minimizing their ongoing operational costs and risk. Globys clients include some of the world's leading communications service providers including Vodafone, T-Mobile, Etisalat, Telstra, du, Bell Canada, Mobinil, and Telecom New Zealand. For more information, visit

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