General Motors of Canada Limited

General Motors of Canada Limited

April 01, 2009 16:46 ET

GM Canada March 2009 Sales Results

(March 2009 and March 2008 both had 25 selling days)

OSHAWA, ONTARIO--(Marketwire - April 1, 2009) - In March, GM Canada again sold more vehicles than any competitor in Canada, selling 24,989 vehicles and maintaining its sales leadership position calendar-year-to-date.

"The reinvention of GM is a customer and product focused effort," said Marc Comeau GM of Canada's vice-president of sales, service and marketing. "We have further stepped up efforts in March to help consumers get back into the market, resulting in stronger overall GM Canada sales than in the previous two months of the year."

Comeau continued, "Our Canadian total confidence package tailored to Canadian customers that was launched in early March, with three years no charge maintenance and two years XM satellite radio and OnStar, all backed by the best coverage in Canada, has been well received and is driving showroom traffic. Also in March, GM's leading product quality was once again recognized with the Buick Allure being named by JD Power as the industry's most reliable and durable quality brand and vehicle. GM also began production of the highly anticipated Chevrolet Camaro on our state-of-the-art new flexible manufacturing line in Oshawa. This is great news for the thousands of customers who placed advanced orders."

Sales Highlights:

- GM's best price ever on the Chevrolet Uplander and Pontiac Montana SV6 vans drove an overall sales increase of 88%, with retail sales up a full 225%.

- Silverado and Sierra regular and extended cab pickups posted double digit retail sales gains for the month.

- Saturn and Saab retailers saw strong car sales in March, with Saturn cars up 30.7% and Saab up 126.5% overall, driven by the strength of their retail performance.

- Chevrolet Traverse crossover is growing in popularity and was recently named (one of) Kelley Blue Book's "Best New Family Vehicle" and, as part of GMs family of new crossover utility vehicles the Traverse also boasts the best highway fuel consumption of any 8 passenger CUV/SUV.



2009 2008 % CHG
TOTAL CARS 8,461 13,939 -39.3%
TOTAL TRUCKS 16,528 16,269 +1.6%
COMBINED VEHICLES 24,989 30,208 -17.3%

CALENDAR YEAR-TO-DATE: March 31st , 2009
2009 2008 % CHG
TOTAL CARS 18,474 39,520 -53.3%
TOTAL TRUCKS 32,298 43,857 -26.4%
COMBINED VEHICLES 50,772 83,377 -39.1%

General Motors of Canada (GMCL) is engineering and manufacturing advanced environmental technologies ranging from Active Fuel Management (cylinder deactivation) and hybrid systems to E85 biofuel and fuel cell vehicles - more than any other auto company right here in Canada. Headquartered in Oshawa Ontario, GMCL employs 12,000 people nationwide. GM of Canada manufactures vehicles, vehicle powertrains, and markets the full range of General Motors vehicles and related services through approximately 700 dealerships and retailers across Canada. Vehicles sold through this network include Chevrolet, Buick, Pontiac, GMC, Saturn, Hummer, Saab and Cadillac.

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