General Motors of Canada Limited

General Motors of Canada Limited

April 01, 2015 15:01 ET

GM Canada March Sales

(Data is not adjusted for the difference in selling days; March 2015 had 25 selling days and March 2014 had 26 selling days)

OSHAWA, ONTARIO--(Marketwired - April 1, 2015) - Chevrolet, Buick, GMC and Cadillac dealers delivered 21,027 vehicles in March 2015, a decrease of 3.5 per cent from March 2014. GM truck sales increased in the quarter (13%), reflecting a market shift from cars towards trucks and crossovers.

John Roth, vice president, sales, service and marketing for GM Canada said, "Our three truck strategy of mid-size, light duty and heavy duty trucks was designed to provide our customers with a full range of options and choices in pickup trucks to suit their individual needs. This positioned us well to respond to this month's continued strong customer demand for pickup trucks. Chevrolet and GMC pickup trucks grew their sales in March, with month over month increases for the Chevrolet Silverado (14%) and GMC Sierra (11%) and the all-new Chevrolet Colorado and GMC Canyon mid-size pickups are continuing to grow their place in the Canadian market."

GM now offers customers 4G LTE technology on more than 30 Chevrolet, Buick, GMC, and Cadillac vehicles, the largest deployment in the automotive industry. 4G offers mobile data speeds up to 10 times faster than 3G, allowing GM vehicles to act as Wi-Fi hot spots, allowing customers to connect up to seven different devices.

March 2015 Sales Highlights

  • Chevrolet total truck sales were up 1 per cent for the month and 7 per cent for the year, led by sales of the Silverado (up 14%) and the Colorado, Motor Trend's Truck of the Year
  • Buick Regal sales were up 75 per cent for the month of March and 33 per cent for the first quarter of 2015 and the Buick LaCrosse continues to gain sales momentum, posting its 7th consecutive month of sales increases up 44 per cent in March and 73 per cent for the quarter
  • GMC saw its 9th consecutive month of total sales growth and the brand's best March since 2005. GMC's award-winning portfolio of trucks and crossovers finished the month of March up 26 per cent, led by sales of the Sierra (up 11%) and the Canyon, Autoweek's Best of the Best Truck
  • Cadillac sales were up 10 per cent for the month, marking the brand's best March sales since 2007, led by sales of the Escalade & XTS

About GM Canada

Headquartered in Oshawa, Ontario, General Motors of Canada Limited (GMCL) employs more than 9,000 people across the country and is a recognized leader in green manufacturing. GMCL markets the full range of fuel-efficient Chevrolet, Buick, GMC and Cadillac vehicles and related services through Canada's largest automotive dealer network. More information regarding GMCL models can be found at www.gm.ca, or by following @GMCanada on Twitter.

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