General Motors of Canada Limited

General Motors of Canada Limited

December 01, 2009 16:03 ET

GM Canada November 2009 Sales Results

(Data is not adjusted for the difference in selling days; November 2009 had 24 selling days vs. November 2008 with 26 selling days)

OSHAWA, ONTARIO--(Marketwire - Dec. 1, 2009) - For November 2009, General Motors of Canada dealers delivered 15,063 units, down 29.9% from a year ago. Despite its lowest inventory levels in years and the wind-down of three brands, GM continues to be Canada's automotive sales leader calendar-year-to-date.

"Beneath the decline in sales volume, there is an underlying strength building as customers continue to react very positively to our newest vehicles from our four core brands: Chevrolet, Buick, GMC and Cadillac," said Marc Comeau, GM of Canada's vice-president of sales, service and marketing. "Retail sales performance for these core brands was aligned with overall industry performance for the month," added Comeau. "Sales were led by our Consumers Digest Best Buy vehicles including the fuel efficient Chevrolet Equinox and GMC Terrain, which were up a combined 17.2 per cent for November."

GM Canada is focused on replenishing inventory levels to meet high customer demand for its newest vehicles and this includes scheduled overtime at the Oshawa Car Plant and the addition of a third shift and a major body shop expansion at the CAMI facility in Ingersoll, Ontario.

Comeau added: "As we build inventory for our leading range of high quality, fuel-efficient new vehicles, we are also building customer confidence and demand through our ongoing 60-day Satisfaction Guarantee and the extension of our very popular Cash for Clunkers Program that combines with the Government of Canada's 'Retire Your Ride' initiative to protect the environment. Together with our holiday season bonus offers, now is the time to visit a GM showroom and see for yourself."

November Sales Highlights

- Cadillac combined sales were up 22.5 per cent for November. This
increase was fuelled by the launch of the all new 2010 Cadillac SRX
driving sales up 253.0 per cent for the month.
- Sales of GM's Midsize Crossovers; the Chevrolet Traverse, GMC Acadia,
and Buick Enclave remain strong - combining for a 29.2 per cent sales
increase over last November.
- Consumers Digest 2010 Automotive Best Buy Awards recognized fifteen GM
vehicles, which is the most of any manufacturer.
-- GM vehicles recognized include: Buick Enclave and LaCrosse; Cadillac
SRX and CTS; Chevrolet Camaro, Corvette, Equinox, Malibu, Silverado
1500, Tahoe and Traverse; GMC Acadia, Sierra 1500, Terrain and



2009 2008 % CHG
TOTAL CARS 5,761 8,419 -31.6%
TOTAL TRUCKS 9,302 13,067 -28.8%
COMBINED VEHICLES 15,063 21,486 -29.9%

CALENDAR YEAR-TO-DATE: November 30, 2009

2009 2008 % CHG
TOTAL CARS 90,738 166,974 -45.7%
TOTAL TRUCKS 144,188 170,326 -15.3%
COMBINED VEHICLES 234,926 337,300 -30.4%

General Motors of Canada (GMCL) is headquartered in Oshawa, Ontario and employs 9,000 people nationwide. GM of Canada manufactures vehicles, vehicle powertrains, and markets the full range of General Motors vehicles and related services through dealerships and retailers across Canada.

Contact Information

  • GM Canada
    Jennifer Wright