SOURCE: GoConvergence


February 08, 2010 10:52 ET

GoConvergence Completes New National Valentine's Day Broadcast Campaign for Vermont Teddy Bear

ORLANDO, FL--(Marketwire - February 8, 2010) - Orlando-based creative studio GoConvergence, a leader in integrated messaging across multiple video platforms, announced today that the company recently completed the new Valentine's Day national broadcast campaign for The Vermont Teddy Bear Company.

The direct response spot entitled "Delivery" features an "expert gift-giving" delivery man distributing Vermont Teddy Bears to an office of anxiously awaiting women.

The commercial was shot at multiple locations throughout Orlando including a downtown office complex and in the town of Celebration, Florida.

In addition to the "Delivery" spot, GoConvergence also created a national broadcast commercial entitled "Romance" for Vermont Teddy Bear's sister company PajamaGram.

Both spots are currently airing on national cable through Valentine's Day.

"We are very excited to once again be partnering with GoConvergence on our new Valentine's Day campaigns," said John Gilbert, CEO at The Vermont Teddy Bear Company. "The firm's speed, value and turnkey creative and production services have allowed us to produce six new spots over a twelve week period. Having a creative production partner like GoConvergence has afforded us the opportunity of expanding our brand by experimenting with new products and product categories that we have wanted to test and grow efficiently for some time now."

"Vermont Teddy Bear is one of the most recognized brands in the direct response industry," stated GoConvergence Chief Creative Officer Kenny Taht. "It has been a true pleasure to partner with John and his Vermont Teddy Bear team. Our goal from the beginning was to provide a turnkey creative and production solution while becoming a good steward of the Vermont Teddy Bear brand."

Last fall GoConvergence also completed new Holiday spots for both Vermont Teddy Bear and PajamaGram and new products PajamaJeans and the Hoodie-Footie.

About GoConvergence

GoConvergence is an award-winning, full-service creative firm focusing on customer engagement experiences. The company offers one of the most comprehensive turnkey print and web design, digital media creation and television/film production and post production studios in the industry. The firm is based in Orlando, Florida. For more information please visit us at

Attention Media: Please contact Brian Townsend at (407) 235-3210 for interviews, high-resolution photography and video. 

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