SOURCE: GoConvergence

GoConvergence

August 25, 2009 17:10 ET

GoConvergence Named Agency of Record for Cirrus Aircraft

ORLANDO, FL--(Marketwire - August 25, 2009) - Orlando-based advertising agency GoConvergence announced today that it has been named the advertising agency of record for Cirrus Aircraft, the world's leading innovator of single-engine, piston-powered aircraft. GoConvergence is partnering with Cirrus on the development of a comprehensive brand marketing strategy which will include print media, direct mail and online marketing.

"We are very excited about our partnership with GoConvergence," said Todd Simmons, Vice President of Marketing with Cirrus Aircraft. "The agency's brand strategy experience, dynamic creative thinking and in-depth knowledge of our business are extremely impressive. We look forward to partnering with GoConvergence as we develop messaging and marketing communications that will strengthen our brand and our business."

"We are honored to have been selected as Cirrus Aircraft's agency of record," stated GoConvergence Principal Gary Turchin. "Cirrus has a long history of innovation which has led to their well deserved status as the number one manufacturer of single engine aircraft in the world. Combining their rich history and GoConvergence's long track record of working with major brands is a perfect synergy for both companies."

About Cirrus Aircraft Corporation

Cirrus Aircraft, a member of the global portfolio of Arcapita companies, is a recognized leader in personal aviation aircraft. Its popular SR20, SR22 and TURBO composite airplanes incorporate innovative and advanced performance and safety technologies, including the unique Cirrus Airframe Parachute System (CAPS™). As of April 2009, total time on the worldwide Cirrus Aircraft SR-series fleet surpassed 3 million hours with 18 CAPS deployments resulting in 35 lives saved. The Cirrus Aircraft Vision Jet, with nearly 500 positions reserved to date, will provide a new personal and regional business transportation solution -- the 'personal jet.' Cirrus has a direct sales force in North America and sales centers in more than 40 countries around the world. For additional information on Cirrus Aircraft and its products please visit: www.cirrusaircraft.com.

About GoConvergence

GoConvergence is an award-winning, full-service advertising agency offering one of the most comprehensive turnkey print and web design, digital media creation and television/film production and post production studios in the industry. The agency is based in Orlando, Florida. For more information please visit www.goconvergence.com.

Attention Media: Please contact Brian Townsend at (407) 235-3210 for interviews, high-resolution photography, video, logos and press releases.

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