SOURCE: GOJO Industries, Inc.

GOJO Industries, Inc.

March 01, 2012 10:11 ET

GOJO Introduces New PURELL Advanced Hand Sanitizer

New Formula Offers a Superior Solution to Germ-Kill as the Winter Germ Season Picks Up Steam

AKRON, OH--(Marketwire - Mar 1, 2012) - In preparation for the peak of the winter germ season, GOJO Industries, Inc., the inventor of PURELL® Hand Sanitizer, is stocking store shelves with new PURELL Advanced Hand Sanitizer, a scientific breakthrough in germ-fighting protection. The new formulation offers superior germ-killing protection that outperforms other hand sanitizers -- just one squirt of PURELL Advanced kills as many germs as two squirts of any other national brand.1

According to The Centers for Disease Control and Prevention (CDC), proper hand hygiene is the single best way to prevent infection and illness. When soap and water are not available, the use of alcohol-based hand sanitizers is recommended to reduce the spread of germs that may cause illness. The CDC also recommends sneezing and coughing into the crux of your elbow, or using a tissue, and keeping your hands away from your eyes, nose and mouth to help prevent the spread of germs.

PURELL Advanced kills 99.99 percent of the most common germs that may cause illness, and is the brand used most by hospitals. Enhanced with four nourishing skin-conditioning agents, PURELL Advanced is a skin-friendly formulation that's mild on hands but highly effective on germs.

"PURELL Advanced Hand Sanitizer has been available in hospitals and doctors offices, and now GOJO is excited to make it much more widely available," said Kathleen Hooker, Marketing Director for the PURELL Consumer Business. "We're pleased to offer PURELL Advanced for people who are seeking a more effective way to help stop the spread of illness-causing germs."

PURELL Advanced is available at major mass, food and drug locations in a convenient 8 fl oz and portable 1 and 2 fl oz pumps and flip tops. For more information about where germs lurk, the importance of proper hand hygiene and how hand sanitizers work, visit www.purell.com, or find PURELL on Facebook and Twitter.

1 Based on comparative study of average outputs from pump bottles, and tested in accordance with FDA Healthcare Personnel Handwash Guidelines. National brands based on 52-week IRI scan data.

Related Links:
PURELL® Brand: www.purell.com
GOJO Industries, Inc.: www.gojo.com
The Centers for Disease Control and Prevention (CDC) FluView: http://www.cdc.gov/flu/weekly/

ABOUT PURELL®
PURELL® Hand Sanitizer kills more than 99.99 percent of the most common germs that may cause illness. As the leading brand, PURELL® Hand Sanitizer is the brand most trusted and used by hospitals every day. For a complete list of PURELL® brand products, visit www.purell.com. PURELL® Hand Sanitizer products are made and marketed by GOJO Industries, Inc.

ABOUT GOJO INDUSTRIES, INC.
GOJO invented PURELL Hand Sanitizer in 1988 and distributes it throughout the world. GOJO offers a wide range of products and programs for hand hygiene and skin health under the PURELL®, GOJO® and PROVON® brand names with special focus on the healthcare, foodservice, food processing, manufacturing, automotive, education, government and military markets. GOJO is a privately held corporation headquartered in Akron, Ohio, with offices in the United Kingdom, France, Australasia, Japan and Brazil.