Contact Information: Contact: Paul Knopick 888-795-6336
GOLD'n GRO Guardian Deer Repellent, Unique Product to Attack Multi-Billion Dollar Problem, Now Available in Three States
| Source: Itronics Inc.
RENO, NV--(Marketwire - June 24, 2008) - Itronics Inc. (OTCBB : ITRO ) (FRANKFURT : ITG )
(BERLIN : ITG ) today reported that individuals and businesses in Nevada,
Utah, and Rhode Island can now purchase directly from Itronics
Metallurgical, Inc. GOLD'n GRO Guardian Deer Repellent, a unique product
that repels (but doesn't harm) the animals while fertilizing the plants.
The product can be purchased by calling 1-800-368-1865, the
toll-free number for Itronics' wholly owned subsidiary.
Registration is expected in Massachusetts in July, in New York in August or
September, and is pending in Alabama, Delaware, Iowa, Maryland,
Pennsylvania, and New Jersey. "This product needs to be registered in a
state before residents can purchase it. We are publishing this update in
response to numerous requests from potential customers," said Dr. John
Whitney, Itronics President.
Due to requests for smaller quantities of GOLD'n GRO Guardian Deer
Repellent, the Company has adjusted its sales introduction plan to provide
a one gallon spray kit for smaller users and for evaluation by larger
potential users. Itronics Metallurgical is planning to sell the GOLD'n GRO
Guardian in a two-part package consisting of GOLD'n GRO Guardian Deer
Repellent and GOLD'n GRO 8-8-8 +4%S liquid fertilizer. Initially two sizes
of spray kit will be offered, a one gallon kit, and a 600 gallon kit. This
will make it convenient for potential customers to do evaluation and
testing, followed by conversion to commercial applications. Itronics plans
to add a four gallon spray kit in the next quarter.
Itronics Metallurgical is planning to sell GOLD'n GRO Guardian Deer
Repellent to Landscape Maintenance businesses that have licensed pesticide
spray divisions and to other business that are licensed for spraying
pesticides. Sales will also be made to plant and tree nurseries. The
Company has arrangements in place to start trial sales in Utah. The
Company has received numerous expressions of interest from potential users
for trials in northern Nevada and in Rhode Island.
GOLD'n GRO Guardian Deer Repellent is registered for use on non-food crops,
landscape plants, and non-bearing trees and vines. GOLD'n GRO Guardian is
a systemic product and the treatment lasts up to three months. It protects
the plants without harming the deer.
"Itronics' continuing expansion is a result of years of research and
development that has made its innovative vertically integrated
photochemical recycling technology that completely converts the waste
stream to pure silver, and its high quality GOLD'n GRO brand of
environmentally compatible fertilizers, a success. GOLD'n GRO Guardian
Deer Repellent is a direct extension of the GOLD'n GRO technology and opens
up a large new market segment for the Company's products," Dr. Whitney
said.
About Itronics
Headquartered in Reno, Nevada, Itronics Inc. is a "Creative Environmental
Technology" company. Itronics, through its subsidiary, Itronics
Metallurgical, Inc., is the only company with a fully permitted "Beneficial
Use Photochemical, Silver, and Water Recycling" plant in the United States
that can convert used photoliquids into pure silver and GOLD'n GRO liquid
fertilizers. The Company also provides environmentally compatible mining
technology development, project planning, and technical services to the
gold mining industry and operates the popular InsideMetals.com web site,
http://www.insidemetals.com that provides a value-added WORLD VIEW of Gold
Producer Stocks, Mineral Producer Stocks, Junior Gold Stocks, and Junior
Mineral Stocks. Itronics has received numerous domestic and international
awards that recognize its ability to successfully create and implement new
environmentally compatible recycling and fertilizer technologies.
The Company's environmentally friendly GOLD'n GRO liquid fertilizers can be
used for lawns and houseplants, and are available, along with liquid
fertilizer injectors, at the Company's "e-store" catalog at
http://goldngro.com. The popular Silver Nevada Miner bars are available at
the Company's 'e-store' catalog at http://www.itromet.com.
VISIT OUR WEB SITE: http://www.itronics.com
("Safe Harbor" Statement under the Private Securities Litigation Reform Act
of 1995: This press release contains or may contain forward-looking
statements such as statements regarding the Company's growth and
profitability, growth strategy, liquidity and access to public markets,
operating expense reduction, and trends in the industry in which the
Company operates. The forward-looking statements contained in this press
release are also subject to other risks and uncertainties, including those
more fully described in the Company's filings with the Securities and
Exchange Commission. The Company assumes no obligation to update these
forward-looking statements to reflect actual results, changes in risks,
uncertainties or assumptions underlying or affecting such statements, or
for prospective events that may have a retroactive effect.)