SOURCE: Gottaplay Interactive

July 16, 2007 09:00 ET

Gottaplay Adds Key Features

Exclusive Gaming Content, Improved User Experience Keep Members Onsite Longer

GIG HARBOR, WA--(Marketwire - July 16, 2007) - Gottaplay Interactive, Inc. (OTCBB: GTAP), a leading destination site for video gamers, announced today it has made substantial upgrades in both content and user interface. The new content and features have drawn new members and is keeping Gottaplay users engaged on the site longer. The new features have propelled Gottaplay towards its goal of being the single source of information and commerce for video gamers.

The new content is available to both Gottaplay's trading and rental customers. It includes screenshots, video trailers and gaming news as well as exclusive editorial insights from Gottaplay's content partners. Some of the most compelling content comes in the form of Gottaplay members' reviews, cheats and hints.

"Gottaplay is becoming an integral part of each member's gaming lifestyle," said Gottaplay CEO John Gorst. "We expect to be gamers' number one source not just for buying, renting and trading games, but also for all the interaction and information our community could want."

Gottaplay members can create customized profiles and display selected favorite games to the Gottaplay community. Members can also create personalized news feeds based on their individual interests and share their opinions with other gamers.

"All of this adds up to a higher quality gaming experience," added Gorst. "Our members know our content helps them make the best choices, whether they are buying, renting or trading. It's why we are the only place to play."

About Gottaplay Interactive, Inc.

Gottaplay Interactive is a leading online destination for video gamers. It is the only site which allows users to rent, buy and trade games as well as to connect with other gamers who share the same interests. Gottaplay features free home delivery and unlimited access to an extensive gaming library for a flat monthly rental fee. No due dates. No late fees. Game titles are delivered via mail from multiple distribution centers established throughout the continental U.S.

The service offers an alternative way to play all of the video games a gamer wants through an interactive trading platform. Members can legally trade and swap video games in the most cost-effective way with no limits or rental subscription.

The Gottaplay social network community site is a place where gamers get to define who they are and what they want when it comes to gaming. Members can create and edit their unique profile, view and manage peer reviews, as well as post their own reviews and recommendations.

For more information, please visit Gottaplay at www.gottaplay.com.

Forward-Looking Statements

Such forward-looking statements are subject to a number of risks, assumptions and uncertainties that could cause the Company's actual results to differ materially from those projected in such forward-looking statements. These risks, assumptions and uncertainties include: the ability to complete systems within currently estimated time frames and budgets; the ability to compete effectively in a rapidly evolving and price competitive marketplace; changes in the nature of telecommunications regulation in the United States and other countries; changes in business strategy; the successful integration of newly acquired businesses; the impact of technological change; and other risks referenced from time to time in the Company's filings with the Securities and Exchange Commission.

Contact Information

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