Canada Economic Development

Canada Economic Development

November 19, 2010 10:30 ET

Government of Canada Grants $67,866 in Funding for Startup of Aventure Plume Blanche Inc.

ROBERVAL, QUEBEC--(Marketwire - Nov. 19, 2010) - The Honourable Denis Lebel, Minister of State for Canada Economic Development, today announced the granting of $67,866 in repayable funding for the startup of Aventure Plume Blanche Inc., a complex showcasing the culture and traditions of the Pekuakamiulnuatsh, a Montagnais nation from Lac-Saint-Jean.

This new enterprise will offer various forms of accommodation, including tepees, prospector tents, log cabins, yurts and shaputuans (large oval structures), as well as an array of animated activities. "This project will help meet the needs of a growing clientele interested in learning about traditional Aboriginal culture and in experiencing a lifestyle in harmony with nature," explained Minister of State Lebel.

The concept will complement other area tourist attractions like Val-Jalbert, the Zoo sauvage de Saint-Félicien and the Ilnu community of Mashteuiatsh. With its unique tourism product, Aventure Plume Blanche is expected to draw a greater number of visitors to the area, including about a third of them from outside of the province, while encouraging longer stays in the region. "To Canada Economic Development, tourism is a sector in which we need to invest to revitalize the Saguenay–Lac-Saint-Jean economy," the Minister of State concluded.

For more about Aventure Plume Blanche, visit

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Contact Information

  • Canada Economic Development
    Eleonore Cote
    Cell.: 418-321-0295
    Canada Economic Development
    Office of the Honourable Denis Lebel
    Benoit Fortin - Special Assistant, Communications