Human Resources and Skills Development Canada

Human Resources and Skills Development Canada

January 31, 2011 11:00 ET

Government of Canada Supports Seniors in Edmonton

EDMONTON, ALBERTA--(Marketwire - Jan. 31, 2011) - Seniors living in isolated areas of Edmonton now have an opportunity to better connect with their family, friends and community, thanks to support from the Government of Canada. The Honourable Laurie Hawn, Parliamentary Secretary to the Minister of National Defence and Member of Parliament for Edmonton Centre, made the announcement today on behalf of the Honourable Diane Finley, Minister of Human Resources and Skills Development.

"The Government of Canada is committed to improving the lives of seniors, and is proud to support local organizations with the same goal," said Mr. Hawn. "This project will allow local seniors to act as leaders by sharing their skills, knowledge and experience for the benefit of other seniors in their community."

The Seniors Association of Greater Edmonton (SAGE) is receiving $25,000 for its project, Emerging Social Media. Through this project, seniors will train other seniors on how to effectively use social media tools, including email and the Internet. This will facilitate social participation and active living in the community for seniors to help reduce social isolation.

This news release is available in alternative formats upon request.


New Horizons for Seniors Program

The New Horizons for Seniors Program helps ensure that seniors are able to benefit from and contribute to the quality of life in their communities through their social participation and active living. Since its beginning, the Program has funded over 7 000 projects in hundreds of communities across Canada. Last year alone, more than 100 000 seniors in over 500 communities throughout the country were involved in projects funded by the Program.

The Program offers three types of funding to organizations:

  1. Community Participation and Leadership funding (up to $25,000 in funding per project): This funding supports community-based projects across Canada. The projects encourage seniors to continue to play an important role in their communities by helping those in need, providing leadership, and sharing their knowledge and skills with others.
  1. Capital Assistance funding (up to $25,000 in funding per project): This funding helps non-profit organizations that need to upgrade facilities or equipment used for existing seniors' programs and activities. It enables seniors to continue to lead active lives by participating in existing programs and activities in their communities.
  1. Elder Abuse Awareness funding (up to $250,000 in funding per project annually, over a maximum of three years): This funding helps non-profit organizations and coalitions raise awareness of the abuse of seniors at a national or regional level. Through this funding, new educational and awareness resources about elder abuse will be available to improve the quality of life, safety and security of seniors.

Through Budget 2010, the Government invested an additional $5 million per year in the Program, bringing this year's funding to $40 million. This additional funding will support projects that encourage seniors to volunteer and mentor other generations, as well as initiatives that aim to increase awareness of financial abuse.

For more information on the Program, or upcoming calls for proposals, please visit

Contact Information

  • Office of Minister Finley
    Michelle Bakos
    Press Secretary
    Human Resources and Skills Development Canada
    Media Relations Office