GPS Industries, Inc.
OTC Bulletin Board : GPSN

GPS Industries, Inc.

July 17, 2007 06:30 ET

GPS Industries Installs 36 North American Progressive $10-Million Fire At The Flag Systems

Company Forecasts More Than 100 Installs by Year End

VANCOUVER, BRITISH COLUMBIA--(Marketwire - July 17, 2007) - GPS Industries, Inc (GPSI) (OTCBB:GPSN), the world's leading provider of WiFi-enabled golf management systems and targeted on-course media, is pleased to announce that thirty-six of the Company's Fire At The Flag™ systems are being installed through the first six months of 2007.

Fire At The Flag is the world's richest, most exciting hole-in-one program offering amateur golfers a shot at a grand prize jackpot of 10-Million Dollars. The turn-key program is quickly being adopted by courses looking to increase the excitement of daily fee play and distinguish the golf experience at their facilities.

Robert Silzer Jr., Director of Fire At The Flag for GPS Industries, says it's easy to explain the quick success of the program. "Since we take care of everything there is absolutely no investment required of the golf course. It's a simple program that's easy to manage. Several facilities are enjoying participation rates of over 50%, which generates significant positive cash flow for the golf course."

Courses report the program adds tournament-level excitement to daily-fee rounds. Upon payment of a ten-dollar entry fee, players typically receive a dining certificate worth more than twice the entry fee and they also receive a Scratch-n-Win card which offers an instant win opportunity. On the course these players can win ten thousand dollars for a hole-in-one and are flown to Naples, Florida for a shot at ten million dollars with Greg Norman.

Silzer continues: "Fire At The Flag expands our penetration into the golf market generally and it also presents opportunity to transition these customers into our Inforemer management solution. We are building strong, mutually profitable relationships with many golf courses all over the world. The results of this expansion will be extremely positive long-term."

About GPS Industries (GPSI)

GPS Industries, Inc. (OTCBB:GPSN) is a global media and technology solutions provider. In the golf industry, the Company's Inforemer® GPS Management System features an integrated Wi-Fi communications network, a comprehensive suite of management tools, and award-winning cart-mounted display units that provide an enriched playing experience for golfers and a lucrative advertising opportunity for the Company and its client facilities. In the community development vertical, the Company's WiStream™ division implements WiFi coverage for residential communities, creating a wireless 'hot-spot' which supports an unique array of WiFi amenities: wireless internet connectivity, location tracking devices, wireless security protection, VOIP phones, mobile point-of-sale systems, and an interactive real estate sales tool. The Company owns key patents for many important GPS and Differential GPS (DGPS) applications in fifteen countries worldwide, including the United States, Australia, Great Britain and Japan. For additional information, please visit:

Forward-Looking Statements

Some statements contained in this release may be forward-looking within the meaning of the Private Securities Litigation Reform Act of 1995. Editors and investors are cautioned that such forward-looking statements involve risks and uncertainties that may cause the company's actual results to differ materially from such forward-looking statements. These risks and uncertainties include, but are not limited to, the company's ability to generate revenues and other factors as described in the Company's literature and filings with the Securities and Exchange Commission.

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