SOURCE: Professional Bull Riders (PBR)

February 25, 2015 08:00 ET

Grand Central Publishing & Nicholas Sparks Release Special Movie Tie-In Edition of the Longest Ride in Wal-Mart and Sam's Club

Fans Could Win a Trip for Two to the 2015 Professional Bull Riders (PBR) Built Ford Tough World Finals

PUEBLO, CO--(Marketwired - February 25, 2015) - A Special Movie tie-in Edition of Nicholas Sparks's The Longest Ride, featuring the stars of the 20th Century Fox movie adaptation, is now available exclusively in all Wal-Mart and Sam's Club stores.

This gives fans another chance to read the book before seeing The Longest Ride movie in theaters starting Friday, April 10.

THE LONGEST RIDE centers on the star-crossed love affair between Luke (Scott Eastwood), a former PBR champion bull rider looking to make a comeback, and Sophia (Britt Robertson), a college student who is about to embark upon her dream job in New York City's art world. As conflicting paths and ideals test their relationship, Sophia and Luke make an unexpected and fateful connection with Ira, whose memories of his own decades-long romance with his beloved wife deeply inspire the young couple. Spanning generations and two intertwining love stories, THE LONGEST RIDE explores the challenges and infinite rewards of enduring love.

In addition to an updated book cover that will feature Eastwood and Robertson, the Wal-Mart and Sam's Club exclusive edition will also include details about a contest for fans to enter to win two tickets to the PBR's premier, season-ending event, the 2015 PBR Built Ford Tough World Finals at the Thomas & Mack Center on Oct. 21-25.

The contest is open now, as the new edition of The Longest Ride hits the shelves, and ends the day The Longest Ride movie premieres in theaters on Friday, April 10. Fans can also enter the contest by visiting www.pbr.com/LongestRide.

Visit www.pbr.com for more information.

About the Professional Bull Riders, Inc. (PBR)
The premier bull riding organization in the world began as a dream of 20 bull riders 23 years ago and is now a global sports phenomenon. PBR broadcasts reach more than half a billion households in 50 nations and territories around the world, and more than 2.5 million fans attend live events each year. The PBR features the Top 35 bull riders in the world and the top bulls in the business. Three circuits, the televised Built Ford Tough Series, the BlueDEF Velocity Tour and the Touring Pro Division, have paid more than $140 million in earnings to its athletes. Twenty-seven men have earned more than $1 million, including three-time World Champion Silvano Alves who, in just 54 months, won more than $5.2 million to become the richest bull rider in history. 2013 World Champion J.B. Mauney and two-time World Champion Justin McBride have also surpassed $5.1 million in earnings. For more information on the PBR, go to PBR.com, or follow on Facebook at Facebook.com/PBR, Twitter at Twitter.com/PBR, and YouTube at YouTube.com/PBR.

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