SOURCE: A Better World

November 25, 2014 05:55 ET

Gratitude an Important Ingredient in Kid-Friendly Game That Encourages Thanksgiving Values, All Year Round

A Better World for Kids Reaches 30% of Its Goal on Indiegogo

WAYNE, PA--(Marketwired - Nov 25, 2014) - Just in time for the Thanksgiving holiday, a mobile game that teaches children gratitude and thankfulness is now funding on Indiegogo. A Better World for Kids has reached 30% of its goal in the first week of fundraising.

A Better World for Kids helps kids make a difference by encouraging gratitude, kindness, and doing good. The tablet game teaches good choices and encourages values long associated with the holiday season, like gratitude and giving, as well as concerns that kids face today, like anti-bullying, recycling, and healthy eating.

In A Better World for Kids, kids can decorate a house, dress up in cool clothes, adopt pets, and get a job, just like Mom and Dad! A Better World for Kids breaks the boundary between the real world and virtual world. Children aren't just spending time behind a screen; the game encourages them to go out in the world and do good.

"What better time to teach our children the attitude of gratitude than at Thanksgiving time," said A Better World COO MarySue. "One of the goals of our new app will be to keep the practice of gratitude in children's minds all year long. The science of Positive Psychology tells us that having a practice of gratitude improves our feeling of well-being and can increase our happiness levels. What a great gift!"

In partnership with #GivingTuesday, Raymond and MarySue Hansell, A Better World's CEO and COO, have created the MeeMee and Peeps Match. Ray and MarySue promise to personally donate a 10% match of every contribution made to the A Better World for Kids Indiegogo campaign to two charities that help children, Convoy of Hope and Operation Warm, up to $10,000 total, regardless of whether the campaign meets its goal. Additionally, once the game is developed and released, A Better World for Kids promises to donate 10% of net profits to additional charities that help children around the world.

Parents and educators can pay it forward this holiday season by backing this campaign and helping to make it A Better World for Kids. Go to ABetterWorld.com/KidsGame to learn more.

ABOUT A BETTER WORLD
A Better World is a digital entertainment company whose mission is to make "Uplifting Games and Apps to Brighten the World." They create awesome stuff designed to make a difference through optimism, altruism, and charity. Their goal: Do-Good, Have Fun, and Change The World. The company's flagship product is the A Better World game on Facebook, "Where All Good Deeds Are Rewarded and Real World Causes Are Supported!" To date, over 2.7 million people have done over 25 million good deeds in A Better World. To learn more, visit http://www.abetterworld.com.

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