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SOURCE: Sony Europe
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June 16, 2008 04:28 ET
Great HD Pictures That Everyone Can Enjoy; the Eye-Catching New BRAVIA S4000 Series
WEYBRIDGE, ENGLAND--(Marketwire - June 16, 2008) -
-- Four screen sizes up to 40-inch
-- Innovative 'soft-line' styling inspired by new draw the LINE
design concept
-- 1080p Full HD*
-- BRAVIA™ ENGINE 2* for superb image detail and colour
-- 24p True Cinema™ mode*
*40-inch
Now everyone can experience better-looking movies, games and TV in superb
HD with the Sony BRAVIA S4000 series
LCD TV.
Available in four screen sizes (26-inch, 32-inch, 37-inch and 40-inch), the
S4000 series is a family-focused all-rounder that teams fabulous picture
quality with great looks.
The S4000 series showcases Sony's innovative new draw the LINE design concept. This
beautifully inspired, pared-down styling philosophy enhances the total TV
viewing experience without distracting from what's on the screen. The
cabinet features a deep piano black finish, with clean, understated lines
complemented by gently-rounded curves. There's also a swivel base that
allows instant screen angle adjustment to suit viewers anywhere in the
room.
The S4000 series delivers pristine, detail-packed images with any HD
source, including Blu-ray Disc™ players, PLAYSTATION®3 or Handycam®
HD camcorders by Sony. There's also an integrated DVB-C/DVB-T tuner(1) for
enjoying standard definition TV broadcasts.
The largest (40-inch) screen size model features a 1080p Full HD panel. It's complemented by
latest-generation BRAVIA ENGINE 2
signal processing technology for pictures with breathtaking detail,
contrast and true-to-life colour. Other HD Ready models (26/32/37-inch)
offer superb image quality thanks to BRAVIA™ ENGINE technology. The LCD
panel offers a very high dynamic contrast ratio of up to 33000:1 ensuring
deep,
cinema-like blacks plus sparkling highlights.
24p True Cinema™ mode
(40-inch) displays movies from Blu-ray Discs™ at the correct frame rate
as intended for theatrical presentation. This ensures a more authentic home
cinema experience, with the action playing at exactly the right speed as
the director intended.
BRAVIA Theatre Sync activates
your complete home theatre system with a single touch of your DVD or
Blu-ray Disc™ player's 'Play' button. BRAVIA™ Sync (40-inch) also
allows simple on-screen control of other devices like connected Handycam®
camcorders using your television's remote.
All models offer three HDMI
sockets, allowing one-cable connection with a wide range of HD sources
including PLAYSTATION®3, Blu-ray Disc™ players and Handycam® HD
camcorders.
"The gently curved lines of the BRAVIA™ S4000 offer a fresh new take on
styling that enhances any living room", says George Damigos, General
Manager, Marketing, TV Operations Europe, Sony Europe. "Looks aside, the
S4000 series is a great value way for everyone to enjoy fabulous HD
pictures and sound without compromising on serious features and
performance."
BRAVIA™ S4000 Series: Key Features
Screen size 26-inch 32-inch 37-inch 40-inch
---------- ---------- ---------- ----------
1080p Full
1080p Full HD/HD ready HD ready HD ready HD ready HD
---------- ---------- ---------- ----------
BRAVIA™ ENGINE 2/Bravia
Engine BE BE BE BE2
---------- ---------- ---------- ----------
BRAVIA™ Theatre
BRAVIA™
Sync/(BRAVIA™ Sync) Yes Yes Yes
Sync
---------- ---------- ---------- ----------
24p True Cinema™ No No No
Yes
---------- ---------- ---------- ----------
Theatre Mode Yes Yes Yes Yes
---------- ---------- ---------- ----------
Integrated DVB-C/DVB-T TV
tuner(1) Yes Yes Yes Yes
---------- ---------- ---------- ----------
HDMI™ input x3 Yes Yes Yes
Yes
---------- ---------- ---------- ----------
SCART x2 Yes Yes Yes Yes
---------- ---------- ---------- ----------
Swivel Yes Yes Yes Yes
---------- ---------- ---------- ----------
Dynamic Contrast Ratio 30,000:1 30,000:1 22,000:1 33,000:1
---------- ---------- ---------- ----------
(1) with supported operators
NOTES TO EDITORS
Environmental Information: 3Ps
Product: As with all BRAVIA™ TVs the S4000 series is very energy
efficient. The Auto shut-off function automatically turns off the TV when
there is no input signal and enters the standby state. This also happens
when there is no operation during a certain period of time. The Power
Consumption on Standby mode is only 0.19 watt (40-inch size).
All cover/ housing parts > 25g are halogen-free, as well as the printed
circuit boards.
The S4000 series also gives the user a choice of "home" or "shop" modes on
first switch-on, with "home" mode having significantly less power
consumption than "shop" mode, which is typically the only default setting
(intended for very bright environments like shops).
Using an integrated light sensor, the BRAVIA™ S4000 series can
automatically measure ambient lighting levels and dynamically adjust the
brightness of the TV, which helps to reduce power consumption in operation.
Process: To ease the requirements for recycling, all parts used in the
production of the BRAVIA™ S4000 series are easily separable. Also all
plastic parts > 100g are made of one material or of easily separable
materials. The material codes of all the plastic parts > 25g are according
to the international ISO Standard 11469.
For the halogen-free packaging VOC-free ink and 35% of recycled paper is
used.
The instruction manual is printed on non-chlorine bleached paper with
VOC-free ink.
Planet: Sony is determined to lead the way as a responsible manufacturer.
As a company we are focussing on three key areas of investment:
1. Reducing CO2 gas emissions
2. Increasing the percentage of renewable energy used in our manufacturing
facilities
3. Minimising the resources used by our factories in manufacturing
About Sony:
Sony manufactures audio, video, communications and information technology
products for the global consumer and professional markets. With its music,
pictures, game and online businesses, Sony is uniquely positioned to be one
of the world's leading digital entertainment brands. Sony recorded
consolidated global annual sales of EUR 55.44 billion (yen 8,871 billion)
for the fiscal year ended March 31, 2008, based on an average market
exchange rate for the same period of yen 160.0 to the EUR. It employs
approximately 180,500 people worldwide.
In Europe, the Sony Group recorded consolidated annual sales of EUR 12.73
billion (yen 2,328 billion) for the fiscal year ended March 31, 2008. Sony
Europe, headquartered at the Sony Center am Potsdamer Platz in Berlin, is
responsible for the company's European electronics business and registered
consolidated sales of EUR 9.55 billion for the same period.
For more information on Sony Europe, please visit
http://www.sony-europe.com and
http://www.sony-europe.com/presscenter