Green Endeavors' CEO, Richard Surber, Discusses Key to Future Salon Growth and Recent Developments

SALT LAKE CITY, UT--(Marketwire - Sep 14, 2011) - Green Endeavors, Inc. (OTCQB: GRNE) (PINKSHEETS: GRNE) is a majority-owned subsidiary of Nexia Holdings, Inc. (PINKSHEETS: NXHD). Mr. Richard Surber, CEO of Green, stated his belief, "The key to future growth is fully developing a staff with a single minded focus on excellent guest services." To that end Landis Salons is proud to announce that under the direction of Logan Fast, Vice President of Green and Landis' lead educator, our salons recently promoted 8 stylists from our New Artist training program to Grand Salon Stylist. In addition, we expect to promote an additional two stylists prior to the end of September. The salons are now conducting group interviews on a regular basis. The most recent interview process will lead to auditioning 6 additional stylists in the coming week. Prior to the holiday season, an additional 4 new hires should be working in the salons.

The plan is to begin staffing for our future locations by training stylists in our current facilities. One factor that will greatly speed the process up will be the Aveda™ Institute in Provo, Utah; which will soon be graduating a substantial number of Aveda™ trained stylists. A single stylist that masters the art of excellent guest service can generate in excess of $80,000 in revenues over the course of 12 months. Kassie Hill, Landis' Regional Salon Manager, noted, "We are excited to have the opportunity to hire graduates with extensive Aveda™ training through the Institute. The education Aveda™ offers a stylist gives both Landis and the stylist an added advantage within the industry."

In addition to opening more full service salons that offer a full range of Aveda™ products, another opportunity to enhance our operations include potentially opening an Aveda™ Experience center in the City Creek development in the heart of downtown Salt Lake City. City Creek is being developed by Taubman Company, a premier mall operator and developer. Discussions are ongoing with regard to such a retail store. City Creek is scheduled for opening in March of 2012.

About Green Endeavors, Inc.:

Green Endeavors, Inc. (OTCQB: GRNE), headquartered in Salt Lake City, Utah, is a holding company with operations in health & beauty. GRNE's wholly owned subsidiaries, Landis Salons, Inc., and Landis Salons II, Inc., http://www.landissalons.com, are hair salons built around the world-class AVEDA^™ product line. For more information, visit http://www.green-endeavors.com.

GRNE strongly encourages the public to read the above information in conjunction with its filings and disclosures filed in 2010 and 2011. GRNE's disclosures can be viewed at www.sec.gov and www.otcmarkets.com. Investors should not invest more than they can afford to lose in penny stocks. Green Endeavors is a subsidiary of Nexia Holdings, Inc., headquartered in Salt Lake City, Utah. Nexia is a diversified holdings company with operations in entertainment, health & beauty, and real estate. You can find out more at Green Endeavors Facebook and Landis Salons Facebook, More information can be found by visiting www.nexiaholdings.com, Nexia Holdings' Facebook, Multivu Link, or visit The Kane Files Facebook.