SOURCE: GreenLight Media & Marketing

branding, entertainment, marketing, advertising, digital, sports, branded content, content

August 03, 2015 12:10 ET

GreenLight Media & Marketing Takes Home Gold at 2015 Ad Age Small Agency Awards

Branded Content Agency Recognized for Creative Success and Innovative Thinking

LOS ANGELES, CA--(Marketwired - August 03, 2015) - Los Angeles-based GreenLight Media & Marketing has been named a Small Agency of the Year by Advertising Age. The Gold for the West region was announced on Thursday, July 30 in Boston at Advertising Age's Small Agency Awards -- a ceremony honoring the industry's best independent agencies from around the world consisting of less than 150 employees.

"It's an honor to have our work in branded entertainment recognized alongside great agencies who are also dedicated to creating the next generation of brand engagement," said Dominic Sandifer, president and co-founder of GreenLight Media & Marketing. "Our approach to delivering great content marketing for Fortune 500 brands is the result of culture-based marketing strategies and powerful creative ideas that tell great stories. We are incredibly proud of our team's collective efforts and congratulate the fellow recipients of this honor."

GreenLight has created a modern take on the media/marketing agency model. Founded in 2008 by music and entertainment executives Sandifer, Coran Capshaw, and Bruce Flohr, along with award-winning advertising veterans Nick Davidge and Steve Bender, GreenLight is part studio, part content agency. With deep roots in music, entertainment and sports (including sister companies RedLight Management, ATO Records, and Capshaw's numerous investments in the live music festival and concert space), GreenLight's mission is to make brands part of pop culture, setting the bar for branded content with full-length documentary films, video series, digital and live experiences.

Famous for its innovative approach to creativity and media distribution, the agency and its content studio have won a number of creative accolades including Cannes Lions, Clio Music and One Show Entertainment awards and nominations for brands like Under Armour, Hyundai, Pacifico, Ultimate Ears and illycaffè. GreenLight's films have also been accepted into numerous film festivals including the SXSW Film Festival and DOC NYC, among others. Its industry-leading work has generated rapid agency growth as content marketing comes of age, with the company doubling its gross billings and staff each year for the past three years running.

Ad Age is honoring GreenLight for its creative success with key client initiatives such as the "Huddle Up" online video series featuring Cam Newton for Under Armour, "The Social Music Experiment" for Logitech Ultimate Ears, "Hyundai GRAMMY Amplifier," and the acclaimed full-length documentary "A Small Section of the World" for illycaffè.

To read more about GreenLight Media & Marketing, visit's profile story for 2015 Small Agencies of the Year:

About GreenLight Media & Marketing
GreenLight Media & Marketing, LLC is an entertainment studio and agency producing original content and marketing programs for a variety of media companies and brands. GreenLight's clients and partners have included The GRAMMY's, AOL, Fuse, Vibe, Spin, YouTube, Pandora, Hyundai, Under Armour, Logitech/Ultimate Ears, American Express, Gillette, Pacifico, Red Bull, Verizon and Constellation Brands, among others. Based in West Hollywood, CA, GreenLight is an independent entity within a network of sister companies that includes Red Light Management, ATO & TBD Records, and several major music festivals.

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