SOURCE: The Grilled Cheese Truck, Inc.

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February 25, 2015 08:00 ET

The Grilled Cheese Truck Inc., Licensing Partner SODAK GCT LLC Commences Indian Gaming Strategy; to Exhibit at 30th National Indian Gaming Association's (NIGA) Annual Trade Show and Convention from March 30 to April 2, 2015

FT. LAUDERDALE, FL--(Marketwired - February 25, 2015) - The Grilled Cheese Truck Inc. (the Company; GCT) (OTCQB: GRLD) announced today that its Licensing Partner, SODAK GCT LLC (SODAK), has commenced its North American, "Native American" Gaming strategy initiatives, exhibiting at the 30th National Indian Gaming Association's (NIGA) Annual Trade Show and Convention from March 30 to April 2, 2015 at the San Diego Convention Center, which is anticipated to be the largest gathering of tribal leaders and casino industry executives in the country.

SODAK GCT LLC is the exclusive licensee of Grilled Cheese Truck Inc., to market The Grilled Cheese Truck Inc., Licensed Goods and Services for all of North America "Native American" Venues including all casinos and casino resorts in North America other than Nevada. This included 460 Indian gaming facilities operated by 242 tribes in 28 states in 2011, according to The 2013 Indian Gaming Industry Report. The Grilled Cheese Truck Licensed Goods and Services include providing Grilled Cheese Truck Inc., branded food products via store front, Kiosk or mobile truck, food and drink catering and autonomous commissary supply; providing food and drink in all Native American "reservations" Venues and on "non Native American" Casino (and attached resorts) Venues excluding Venues in the State of Nevada.

"We are delighted to support SODAK GCT LLC, Roland Gentner, its Principal, in the commencement of the Indian Gaming strategic initiatives, which represents a milestone in the advancement of The Grilled Cheese Truck Inc.'s goals to execute on our growth strategy for our Mobile Truck, Brick and Mortar, Kiosk, Catering and Autonomous Commissary business lines," said Al Hodges. "Roland Gentner's legendary expertise in the Indian Gaming Sector and his commitment to advancing our Veteran-focused franchise growth approach make him the right partner for us now and for our exciting future," he continued. "Our strategic growth plan is comprised of 5 major lanes of business, which include growing our business through Franchising, Licensing, Brick and Mortar Storefront, Specialty Catering and Veterans-focused channels across a multitude of high demand venues that include casinos, stadiums, universities, festivals, action and motor sports, large outdoor events/concerts, large churches, schools, major employers, government offices and the like. The commencement of the Indian Gaming strategic initiatives is an exciting step in executing on our promising model," he concluded.

In 1989, Roland Gentner joined Sodak Gaming, Inc and was instrumental in their venture into the newly legalized Indian Gaming industry as the exclusive distributor of IGT slot machines. SODAK became the dominant provider to Indian Gaming including all gaming equipment, supplies and brick and motor financing. In 1993, he led the Company into a public offering. In 1999, the Company was acquired by IGT for $230 million and Mr. Gentner served there for 8 years as the head of their Native America Gaming Group. He was President, COO and CEO of SODAK. He joined SODAK a year after it was founded, but before it embarked on Indian Gaming. 

About NIGA
The National Indian Gaming Association (NIGA), established in 1985, is a non-profit organization of 184 Indian Nations with other non-voting associate members representing organizations, tribes and businesses engaged in tribal gaming enterprises around the country. The common commitment and purpose of NIGA is to advance the lives of Indian peoples economically, socially and politically. NIGA operates as a clearinghouse and educational, legislative and public policy resource for tribes, policymakers and the public on Indian gaming issues and tribal community development. For more information, visit

About The Grilled Cheese Truck Inc.
The Grilled Cheese Truck, Inc. is an American entrepreneurial "emerging growth" company with a brand and menu that is widely followed throughout the nation within the Gourmet Food Truck Space. The company currently operates and licenses grilled cheese food trucks in the Los Angeles, CA area and Phoenix, AZ and is rolling out into additional markets with the goal of becoming the largest operator in the gourmet grilled cheese space. The Company is pursuing major "gates" of revenue (stadiums, universities, Casinos and related venues, festivals, motorsports, action sports, team sports, large outdoor events/concerts, large churches, schools, major employers, government offices, etc.) while building significant market share in the gourmet food truck industry. The company and brand maintain a growing following of customers, social media followers, and general media attention all attracted to The Grilled Cheese Truck's position in the rapidly growing industry. The Company is among the first movers in consolidating the Gourmet Grilled Cheese restaurant space with an aggressive strategic growth plan that includes significant and accretive acquisitions. Management has extensive experience and success in managing and growing large QSR companies. The Company seeks to franchise its Gourmet Grilled Cheese Trucks operations and intends to principally offer the first 100 franchised grilled cheese trucks to Veterans, having invested significant time and resources over the last 2 years to develop a business model that provides jobs, business opportunities and support for Veterans.

Forward-Looking Statements
Statements in this press release and of the management or representatives of The Grilled Cheese Truck, Inc. (the "Company") in connection therewith that relate to beliefs, plans, objectives, goals, expectations, anticipations, intentions and future financial condition, results of operations or business performance constitute "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. These forward-looking statements are based on management's current expectations about future events. These statements can be identified by the fact that they do not relate strictly to historical or current facts, and by words such as "may," "could," "should," "would," "believe," "expect," "project," "anticipate," "estimate," "intend," "plan" or other similar words or expressions. Any or all of the forward-looking statements in this press release may turn out to be inaccurate or wrong. This can occur as a result of inaccurate assumptions or as a consequence of significant known or unknown risks and uncertainties. The Company addresses these risks in the "Risk Factors" section of its filings with the SEC. Because of these risks and uncertainties, the Company's actual results may differ materially from those that might be anticipated from its forward-looking statements. Therefore, you are cautioned not to place undue reliance on such forward-looking statements. The Company undertakes no obligation to publicly update any forward-looking statements, whether as a result of new information, future events or otherwise, except as required by applicable law.

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