Groupworks Financial Rebranded as People Corporation

VANCOUVER, BRITISH COLUMBIA--(Marketwire - Oct. 3, 2011) - Groupworks Financial Corp. (the "Company") (TSX VENTURE:GWC) announced today that the Company is being rebranded as People Corporation. In conjunction with its name change and approval from the TSX Venture Exchange ("TSX-V"), the Company's TSX-V stock symbol has been changed from "GWC" to "PEO". Accordingly, the common shares of the Company will commence trading under the new name and symbol on the TSX-V at market open on October 3, 2011.

"As our Company continues to grow and expand its consultant team, service offerings and national footprint, we felt that a rebranding was an essential part of our growth strategy in order to reflect more accurately what we do," said Laurie Goldberg, Chairman and CEO of People Corporation. "We are in the people business – we help companies attract and engage their people, thereby enabling their people and our clients to prosper. Our clients can expect us to bring experienced professionals to each client engagement to ensure we deliver a solution customized to the needs of their business and their people." The Company's new tag line 'Experience the Benefits of People' reflects this commitment to bring the right people to deliver solutions that help clients to attract and get the best from their people.

"Our service capabilities in employee benefit design and consulting, third party administration, HR consulting, and group retirement solutions, combined with the industry and sector specific expertise of our people, means that People Corporation can deliver solutions aligned with a company's business strategy," said Mr. Goldberg.

"We need to continue to tell our story. Today, our national footprint includes 14 offices across Canada. And we continue to attract amongst the best talent across the industry. Well over 1,000 Canadian companies have chosen to work together with our people, and we are committed to ensure we meet and exceed their expectations," said Laurie Goldberg.

About People Corporation

People Corporation is a leading employee benefits, group retirement, and HR consulting firm in Canada. With a growing national footprint of fourteen offices, People Corporation is bringing together the leading consultants in the industry, offering innovative and customized HR, benefit and pension solutions to its clients. Additional corporate information is available at www.peoplecorporation.com.

Investor Relations Inquiries:

All People Corporation investor relation inquiries should be directed to Brevan Canning at (204) 295-8860.

Email: brevan.canning@peoplecorporation.com

Forward-Looking Information

This news release may contain "forward-looking information" within the meaning of applicable securities laws, such as information concerning anticipated future events, results, circumstances, performance or expectations that are not historical facts. Use of words such as "may", "will", "expect", "believe", or other words of similar effect may indicate forward-looking information including the completion of the transaction, the impact of that transaction on our earnings and cash flow, and the anticipated benefits of the transaction. This information is not a guarantee of future performance and is subject to numerous risks and uncertainties, including those described in our publicly filed documents (which are available on SEDAR at www.sedar.com). Those risks and uncertainties include: our ability to maintain profitability and manage growth; strong competition from other advisors and changes in the current legislation could result in significant competition from the banking industry; failure of information systems and technology; dependence on key clients; seasonality of revenues and the resulting possible impairment on working capital; reliance on key professionals; additional financing may be required and may not be available under terms favourable to us; there can be no assurance that any suitable future acquisition will be available to us or that, if available, the terms of the acquisition will be favourable to us; and a change in general economic conditions. Many of these risks and uncertainties can affect our actual results and could cause our actual results to differ materially from those expressed or implied in any forward-looking information made by us or on our behalf. Given these risks and uncertainties, investors should not place undue reliance on forward looking information as a prediction of actual results. All forward-looking information in this news release is qualified by these cautionary statements. This information is made as of the date of this news release and, except as required by applicable law, we undertake no obligation to publicly update or revise any forward looking information, whether as a result of new information, future events or otherwise. Additionally, we undertake no obligation to comment on analyses, expectations or statements made by third parties in respect of the Company, its financial or operating results or its securities.